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62

kerastase gloss absolu

Launch it

A $1.2M/yr market growing +24.8% this quarter with returns at 0.8% — clears our launch bar.

Market size 82Growth 53Conversion 82Competition 49Returns 96Price range 85Avg price 95Brand share 0Review moat 49Quality gap 50

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Avg price

Incredible$32.13

avg listing price — sweet spot $15–$100

Price range

Great$7.75–$64.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Great$1.2M

$1.2M/yr · 444K searches

Conversion

Great8.7%

search→purchase rate — share of searches ending in a sale

Growth

Good+24.8%

90-day search growth — must beat 0% to launch

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay1,624.2

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, kerastase gloss absolu is a $1.2M/yr Amazon United States market (444K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov. Verdict: Launch it — 62/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

kerastase gloss absolu market data

Units sold / yr
30K–40K
avg 2,000–2,500/product
Revenue / yr
$964K–$1.3M
units × avg price
Conversion rate
8.7%
Avg BSR
#224
Page quality
0%
Prime
100%
Sponsored
65%
Out of stock
0.4%
Avg brand age
76 months
Avg seller age
140 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

2 falling

Sellers

17

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

56%

Top 20: 100%

Open market

0%

  • KÉRASTASE55%
  • L'Oreal Paris45%

Demand & seasonality

Weekly Amazon search volume, last 63 weeks — +24.8% search growth over the last 90 days.
20K15KSpike '25Black Friday '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 3.4×

Top kerastase gloss absolu search terms

  • kerastase gloss absolu135K/yr
  • loreal glossing shampoo and conditioner62K/yr
  • loreal glycolic gloss shampoo35K/yr
  • kerastase gloss absolu anti frizz17K/yr
  • glossing shampoo and conditioner23K/yr
  • loreal glossing shampoo24K/yr
  • loreal elvive glycolic gloss shampoo21K/yr
  • gloss shampoo12K/yr
  • kerastase absolu gloss10K/yr
  • gloss shampoo and conditioner13K/yr
All search terms

Top kerastase gloss absolu products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$49K8%$99K12%$148K16%$198K1001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

What buyers say about kerastase gloss absolu

What buyers praise and complain about, mined from review topics.

What buyers love

Smell24%

“Amazing smell”

Soft Feel15%

“Leaves hair soft”

Brightness/Shine/Glow10%

“High Shine”

Quality-Overall7%

“Excellent product Line”

Value For Money5%

“Good price”

Moist/Dry4%

“Very Moisturizing”

Suitability Straight Hair4%

“I have fine straight hair”

Hair Styling3%

“It keeps my hair gorgeous”

Hair Growth3%

“It has allowed my hair to grow”

Suitability Curly Hair2%

“Great for curly hair”

What buyers complain about

Smell10%

“Awful smell”

Hair Related7%

“this really didn't work for my hair”

Moist/Dry6%

“It was dry”

Functionality-Overall6%

“Does not work as advertised”

Brightness/Shine/Glow6%

“Can't see any shine”

Value For Money5%

“a little expensive”

Oily/Greasy3%

“Too Oily for Me”

Suitability Short Hair3%

“this hair mask fell short for me”

Quality-Overall3%

“Pricey for a mediocre product”

Motor Power2%

“Pump doesnt work”

Top return reasons

Smell13%
Functionality-Overall10%
Leak-Proof10%
Advertised Vs Actual Product9%
Suitability Short Hair7%
Moist/Dry6%
Size-Overall4%
Oily/Greasy4%
Motor Power4%
Damage/Burn Hair4%

Common questions

Is kerastase gloss absolu profitable to sell on Amazon United States?
The niche generates $1.2M/yr across 20 tracked products. 9 of 9 products launched in the last 360 days are still selling. 90-day search growth is +24.8%. Flapen's verdict: Launch it (62/100).
How competitive is the kerastase gloss absolu niche?
2 brands and 17 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in kerastase gloss absolu?
Top complaints mined from reviews: Smell, Hair Related, Moist/Dry. The return rate is 0.8%.
When does demand for kerastase gloss absolu peak?
Demand peaks in Nov; the busiest month runs 3.4× the quietest.
What does it cost to enter the kerastase gloss absolu niche?
Listings span $7.75–$64.59; the average listing price is $32.13 (sweet spot $15–$100). The average incumbent carries 1,624 reviews — the moat a new listing must climb.