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Kerastase Gloss Absolu

Maybe

An estimated 0.8% of orders come back. But the top 5 brands take 100% of clicks, so Kerastase Gloss Absolu is a Maybe.

Flapen Score
62
62 / 100
Top 5% of 10,978 Beauty & Personal Care niches · +14 vs the category median of 48
Market size
$1.2M/yr444K searches / yr
90-day growth
+24.8%search demand this quarter
Competition
56%top-5 click share · 2 brands · 17 sellers

Flapen Score

Kerastase Gloss Absolu against its category

The dotted line is the Beauty & Personal Care average. Past it, Kerastase Gloss Absolu is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kerastase Gloss Absolu market on Amazon at a glance

Shoppers on Amazon United States searched for Kerastase Gloss Absolu 444K times last year and spent an estimated $1.2M. All 2 brands take every click. Demand peaks in Nov. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 8.7% of those searches ended in a purchase.

Shoppers searched for this 444K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved +24.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months
444K
Growth, 90 days vs prior 90
+24.8%
Conversion, latest week
8.7%
Market size, estimated
$1.2Ma year
Peak month
November3.4× the quietest month
Top search term
kerastase gloss absolu135K searches a year

02 · Price

A sale here is worth $32.13.

Listings sell for $32.13 on average, from $7.75 to $64.59. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At $32.13 that is $64K to $80K a year per listing.

Average price
$32.13inside the $15 to $100 sweet spot
Price range
$7.75–$64.59
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
2,000–2,500
Revenue per listing a year
$64K–$80K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #224 within Shampoo & Conditioner Sets. It carries 1,624 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#224in Shampoo & Conditioner Sets
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
1,624per listing
Listings tracked
20

04 · Newcomers

9 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months
9
Successful launches
9Amazon's first-year sales bar
Average brand age
76 months

Products

Top Kerastase Gloss Absolu products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

2 falling

Sellers

17

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

56%

Top 20: 100%

Open market

0%

  • Brand 155%
  • Brand 245%

Demand

Kerastase Gloss Absolu search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '25Black Friday '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 3.4×

Search terms

Top Kerastase Gloss Absolu search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kerastase gloss absolu135K/yr
  • loreal glossing shampoo and conditioner62K/yr
  • loreal glycolic gloss shampoo35K/yr
  • kerastase gloss absolu anti frizz17K/yr
  • glossing shampoo and conditioner23K/yr
  • loreal glossing shampoo24K/yr
  • loreal elvive glycolic gloss shampoo21K/yr
  • gloss shampoo12K/yr
  • kerastase absolu gloss10K/yr
  • gloss shampoo and conditioner13K/yr

Reviews and returns

What reviews say buyers love and hate about Kerastase Gloss Absolu

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Smell”
10%of negative reviews mention “Smell”
0.8%of orders come back
“Awful smell”
A buyer, on “Smell”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Kerastase Gloss Absolu questions

Answered from the same tracked data.