Kerastase Genesis

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -37.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.7M a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

-37.0%

Conversion, latest week

5.4%

Market size, estimated

$1.7Ma year

Peak month

July6.0× the quietest month

Top search term

pantene abundant and strong355K searches a year

Listings sell for $23.54 on average, from $7.12 to $62.97. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At $23.54 that is $47K to $59K a year per listing.

Average price

$23.54inside the $15 to $100 sweet spot

Price range

$7.12–$62.97

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

2,000–2,500

Revenue per listing a year

$47K–$59K

Returns

0.9%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #59 within Scalp Treatments. It carries 3,408 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

2.0%

Average rank

#59in Scalp Treatments

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

3,408per listing

Listings tracked

12

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

48 months