Skip to content

Kerastase Dual Action Repair

Fail

Demand is soft, at -86.2% this quarter, so Kerastase Dual Action Repair is a Fail.

Flapen Score
44
44 / 100
Ranks 6,956 of 10,978 Beauty & Personal Care niches · −4 vs the category median of 48
Market size
$10K/yr17K searches / yr
90-day growth
-86.2%search demand this quarter
Competition
75%top-5 click share · 10 brands · 11 sellers

Flapen Score

Kerastase Dual Action Repair against its category

The dotted line is the Beauty & Personal Care average. Past it, Kerastase Dual Action Repair is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kerastase Dual Action Repair market on Amazon at a glance

Shoppers on Amazon United States searched for Kerastase Dual Action Repair 17K times last year and spent an estimated $10K. The top 5 brands take 79% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 17K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -86.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.

Searches, last 12 months
17K
Growth, 90 days vs prior 90
-86.2%
Conversion, latest week
2.9%
Market size, estimated
$10Ka year
Top search term
kera erase5K searches a year

02 · Price

A sale here is worth $19.73.

Listings sell for $19.73 on average, from $10.02 to $32.95. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $19.73 that is $0 to $2K a year per listing.

Average price
$19.73inside the $15 to $100 sweet spot
Price range
$10.02–$32.95
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #2,150 within Creams. It carries 84 reviews at 3.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
73%
Out of stock, average day
5.9%
Average rank
#2,150in Creams
Average rating
3.52 starsAmazon United States average 4.42 stars
Average reviews
84per listing
Listings tracked
11

04 · Newcomers

0 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
29 months

Products

Top Kerastase Dual Action Repair products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

10

Sellers

11

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

21%

  • Brand 122%
  • Brand 215%
  • Brand 314%
  • Brand 411%
  • Brand 58%
  • Brand 68%

Demand

Kerastase Dual Action Repair search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '26JanFebMarAprMayJunJul

Peak months: Jan, Feb · busiest ÷ quietest = 19.8× · 7 of 12 months tracked

Search terms

Top Kerastase Dual Action Repair search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kera erase5K/yr
  • biancatkeraerase dual-action renewal cream4K/yr
  • biancat keraerase2K/yr
  • kerastase dual action repair6K/yr

Reviews and returns

What reviews say buyers love and hate about Kerastase Dual Action Repair

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Soft Feel”
51%of negative reviews mention “Functionality-Overall”
0.9%of orders come back
“DOESN'T WORK”
A buyer, on “Functionality-Overall”51% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Kerastase Dual Action Repair questions

Answered from the same tracked data.