Is kerastase blond absolu profitable to sell on Amazon United States?

The niche generates $337K/yr across 11 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +60.6%. Flapen's verdict: Worth a look (54/100).

How competitive is the kerastase blond absolu niche?

1 brands and 3 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in kerastase blond absolu?

Top complaints mined from reviews: Value For Money, Moist/Dry, Smell. The return rate is 1.1%.

When does demand for kerastase blond absolu peak?

Demand peaks in Jun–Jul; the busiest month runs 1.5× the quietest.

What does it cost to enter the kerastase blond absolu niche?

Listings span $26.81–$71.69; the average listing price is $54.49 (sweet spot $15–$100). The average incumbent carries 4,717 reviews — the moat a new listing must climb.

kerastase blond absolu

Worth a look

Shows sweet-spot pricing room ($26.81–$71.69), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Price range

Incredible$26.81–$71.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.1%

return rate — above 5% kills the launch gate

Avg price

Great$54.49

avg listing price — sweet spot $15–$100

Conversion

Great8.0%

search→purchase rate — share of searches ending in a sale

Growth

Great+60.6%

90-day search growth — must beat 0% to launch

Market size

Good$337K

$337K/yr · 77K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Bad4,716.82

avg incumbent reviews — the moat a new listing must climb

Competition

Bad73%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals High Price

According to Flapen's Amazon United States niche tracking, kerastase blond absolu is a $337K/yr Amazon United States market (77K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 54/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

kerastase blond absolu market data

Units sold / yr: 6K–8K; avg 250–500/product
Revenue / yr: $327K–$436K; units × avg price
Conversion rate: 8.0%
Avg BSR: #192
Page quality: 0%
Prime: 100%
Sponsored: 18%
Out of stock: 15.4%
Avg brand age: 64 months
Avg seller age: 153 days

Competition & brand share

The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

KÉRASTASE100%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +60.6% search growth over the last 90 days.

Peak months: Jun, Jul · busiest ÷ quietest = 1.5×

Open Trend

Top kerastase blond absolu search terms

kerastase blond absolu41K/yr +51.0%7.0% conv.
kerastase blonde17K/yr +98.2%7.2% conv.
kerastase blond10K/yr +67.2%7.3% conv.
kerastase purple5K/yr +46.1%11.5% conv.
kerastase hair products blonde4K/yr -44.6%8.8% conv.

All search terms

Top kerastase blond absolu products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Blond Absolu Hydrating Illuminating Shampoo by Kerastase for Unisex - 8.5 oz Shampoo

KÉRASTASE$45.124.7★9,251 rev

Kerastase Blond Absolu Cicaflash Hydrating Conditioner - Hair Repair For Bleached & Damaged Hair Strengthens & Nourishes With Hyaluronic Acid Protects Against Breakage

KÉRASTASE$49.144.7★8,059 rev

KERASTASE Blond Absolu Cicaplasme Serum - Hydrating Leave In Serum For Color Treated Hair Heat Protects Up To 450F Strengthens and Prevents Breakage

KÉRASTASE$49.684.7★7,200 rev

Krastase Blond Absolu Blonde Guard Leave-In - Hydrating Treatment for All Blondes Protects from Heat & UV Damage Deeply Hydrates Detangles & Adds Shine for Bright Soft Hair 6.4 Fl Oz

KÉRASTASE$49.594.1★146 rev

KERASTASE Blond Absolu Bain Ultra-Violet Shampoo - Neutralizes Brassy Undertones With Blue and Violet Pigments Restores Shine and Softness

KÉRASTASE$45.234.6★11,731 rev

Newest

by launch date

Krastase Blond Absolu Blonde Guard Leave-In - Hydrating Treatment for All Blondes Protects from Heat & UV Damage Deeply Hydrates Detangles & Adds Shine for Bright Soft Hair 6.4 Fl Oz

KÉRASTASE$49.59146 rev

5mo ago

Krastase Blond Absolu Blonde Guard Leave-In - Hydrating Treatment for All Blondes Protects from Heat & UV Damage Deeply Hydrates Detangles & Adds Shine for Bright Soft Hair 1.5 Fl Oz

KÉRASTASE$26.81146 rev

5mo ago

Kerastase Blond Absolu Lumire Illuminating Shampoo For Lightened & Highlighted Hair - Intensely Hydrates & Illuminates Shiny Hair Removes Impurities & Pollution 16.9 Fl Oz

KÉRASTASE$71.699,251 rev

1y ago

Kerastase Blond Absolu Hyaluronic Acid Hair Serum For Bleached & Highlighted Blonde Hair - Repairs Damaged Hair & Soothes Scalp Instantly Hydrates & Adds Shine 1.7 fl Oz

KÉRASTASE$63.55670 rev

2y ago

Kerastase Blond Absolu Ultra-Violet Purple Hair Mask For Lightened Highlighted and Grey Hair - Neutralizes Brassy and Yellow Undertones With Hyaluronic Acid 6.8 Fl Oz

KÉRASTASE$67.55331 rev

3y ago

What buyers say about kerastase blond absolu

What buyers praise and complain about, mined from review topics.

What buyers love

Smell19%

“Great smell”

Soft Feel16%

“My hair was softer”

Quality-Overall11%

“Quality product”

Value For Money9%

“Worth it”

Suitability Colored Hair6%

“I like this leave-in for my dark blonde hair”

Moist/Dry5%

“This is ultra hydrating”

Color4%

“Great color care product”

Brightness/Shine/Glow4%

“a healthy-looking shine”

Weight Light3%

“It feels lightweight”

Hair Styling3%

“my hair is much easier to manage after styling”

What buyers complain about

Value For Money14%

“Expensive”

Moist/Dry11%

“not as dry”

Smell8%

“Smells awful”

Quality-Overall6%

“Horrible Production”

Functionality-Overall5%

“Does not work”

Suitability Short Hair5%

“Does not seem to be doing anything for my hair almost 2 months in”

Suitability Colored Hair4%

“Terrible it dyed my hair purple”

Hair Related4%

“my hair became very damaged”

Suitability Dry Skin3%

“it dried my hair out SO bad”

Color3%

“doesnt do the best job at taking out yellow”

Top return reasons

Functionality-Overall12%

Smell12%

Advertised Vs Actual Product12%

Suitability Short Hair10%

Value For Money7%

Moist/Dry7%

Color7%

Suitability Colored Hair5%

Size-Overall4%

Product Condition4%

Common questions

Is kerastase blond absolu profitable to sell on Amazon United States?: The niche generates $337K/yr across 11 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +60.6%. Flapen's verdict: Worth a look (54/100).
How competitive is the kerastase blond absolu niche?: 1 brands and 3 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in kerastase blond absolu?: Top complaints mined from reviews: Value For Money, Moist/Dry, Smell. The return rate is 1.1%.
When does demand for kerastase blond absolu peak?: Demand peaks in Jun–Jul; the busiest month runs 1.5× the quietest.
What does it cost to enter the kerastase blond absolu niche?: Listings span $26.81–$71.69; the average listing price is $54.49 (sweet spot $15–$100). The average incumbent carries 4,717 reviews — the moat a new listing must climb.