Keracare

Shoppers searched for this 259K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $153K a year.

Searches, last 12 months

259K

Growth, 90 days vs prior 90

-10.7%

Conversion, latest week

2.8%

Market size, estimated

$153Ka year

Peak month

January1.4× the quietest month

Top search term

keracare57K searches a year

Listings sell for $21.13 on average, from $5.68 to $50.03. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $21.13 that is $5K to $11K a year per listing.

Average price

$21.13inside the $15 to $100 sweet spot

Price range

$5.68–$50.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$5K–$11K

Returns

0.9%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #1,437 within Conditioners. It carries 1,369 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

93%

Out of stock, average day

2.4%

Average rank

#1,437in Conditioners

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

1,369per listing

Listings tracked

27

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 84 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

84 months