Kenra Shampoo

Shoppers searched for this 109K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 17.3% of those searches ended in a purchase. Searches in the last 90 days moved +101.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $802K a year.

Searches, last 12 months

109K

Growth, 90 days vs prior 90

+101.6%

Conversion, latest week

17.3%

Market size, estimated

$802Ka year

Peak month

October4.4× the quietest month

Top search term

ouai fine hair shampoo94K searches a year

Listings sell for $42.73 on average, from $15.71 to $61.21. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 3,000 to 4,000 of them. At $42.73 that is $128K to $171K a year per listing.

Average price

$42.73inside the $15 to $100 sweet spot

Price range

$15.71–$61.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

3,000–4,000

Revenue per listing a year

$128K–$171K

Returns

0.9%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #54 within Shampoo & Conditioner Sets. It carries 3,081 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#54in Shampoo & Conditioner Sets

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

3,081per listing

Listings tracked

6

The brands on the shelf have sold for 79 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

79 months