Kenra Oil

Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $75K a year.

Searches, last 12 months

42K

Growth, 90 days vs prior 90

-8.5%

Conversion, latest week

7.4%

Market size, estimated

$75Ka year

Peak month

February1.3× the quietest month

Top search term

kenra hair oil18K searches a year

Listings sell for $24.15 on average, from $18.27 to $35.61. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At $24.15 that is $12K to $18K a year per listing.

Average price

$24.15inside the $15 to $100 sweet spot

Price range

$18.27–$35.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

500–750

Revenue per listing a year

$12K–$18K

Returns

1.0%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #156 within Hair Treatment Oils. It carries 4,065 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

1.1%

Average rank

#156in Hair Treatment Oils

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

4,065per listing

Listings tracked

6

The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

73 months