kayali vanilla 28 perfume
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$69.30avg listing price — sweet spot $15–$100
Market size
Great$961K$961K/yr · 745K searches
Price range
Good$20.95–$147.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,135.67avg incumbent reviews — the moat a new listing must climb
Competition
Bad71%top-5 click share — a locked-up shelf
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-9.9%90-day search growth — must beat 0% to launch
Brand share
Bad99%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, kayali vanilla 28 perfume is a $961K/yr Amazon United States market (745K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 46/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
kayali vanilla 28 perfume market data
- Units sold / yr
- 15K–20K
- avg 750–1,000/product
- Revenue / yr
- $1.0M–$1.4M
- units × avg price
- Conversion rate
- 1.9%
- Avg BSR
- #1,089
- Page quality
- 0%
- Prime
- 83%
- Sponsored
- 83%
- Out of stock
- 0.0%
- Avg brand age
- 52 months
- Avg seller age
- 130 days
Competition & brand share
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 flat
Sellers
207
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
0%
- KAYALI59%
- Lattafa28%
- Huda8%
- PHLUR2%
- HOUSE OF TWIST2%
- Billie Eilish1%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -9.9% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 7.1×
Top kayali vanilla 28 perfume search terms
- kayali vanilla 2899K/yr
- kay ali vanilla 2886K/yr
- yara candy94K/yr
- kayali vanilla62K/yr
- yara candy perfume49K/yr
- lattafa yara candy27K/yr
- kay ali vanilla25K/yr
- vanilla 2821K/yr
- kayali vanilla 28 perfume113K/yr
- kayali vanilla candy rock sugar24K/yr
Top kayali vanilla 28 perfume products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
KAYALI Vanilla | 28 Eau de Parfum Iconic Set Sweet Vanilla Amber Woods & Brown Sugar Notes 50 ml + 10 ml
KAYALI$128.404.6★69 rev
KAYALI VANILLA | 28 1.7 oz / 50 ml eau de parfum spray
KAYALI$113.194.6★235 rev
Lattafa Yara Candy - Vanilla Fruity Citrus Floral - Eau de Parfum Long-Lasting Fragrance for Women 3.40 Ounce / 100 ml
Lattafa$21.684.5★8,863 rev
KAYALI Mini Vanilla Perfume Duo Set 2 X 5 ml (Vanilla Candy Rock Sugar 42 Eau de Parfum and Vanilla 28 Eau de Parfum)
KAYALI$49.963.7★228 rev
Lattafa Yara Candy Fruity Sweet Floral Musky Pure Concentrated Perfume Oil Long-Lasting Fragrance for Women 0.67 Ounce / 20 ml
Lattafa$20.954.6★427 rev
Newest
by launch date
Lattafa Yara Candy Gift Set 100ml Eau de Parfum 12ml Travel Perfume & 50ml Hair Mist | Sweet Fruity Creamy Arabic Fragrance for Women | Long-Lasting Perfume Trio
Lattafa$42.806 rev
KAYALI Vanilla Musk Mini Duo Eau de Parfum Set - Vanilla 28 and Freedom Musk Santal 34 2 x 5 ml
KAYALI$35.4112 rev
KAYALI Vanilla | 28 Eau de Parfum Iconic Set Sweet Vanilla Amber Woods & Brown Sugar Notes 50 ml + 10 ml
KAYALI$128.4069 rev
KAYALI Vanilla Candy Rock Sugar | 42 Eau de Parfum Candied Pear Bubble Gum & Vanilla Cream Notes 50 ml
KAYALI$112.2746 rev
Lattafa Yara Candy Fruity Sweet Floral Musky Pure Concentrated Perfume Oil Long-Lasting Fragrance for Women 0.67 Ounce / 20 ml
Lattafa$20.95427 rev
Trending
90-day click momentumLattafa Yara Candy Gift Set 100ml Eau de Parfum 12ml Travel Perfume & 50ml Hair Mist | Sweet Fruity Creamy Arabic Fragrance for Women | Long-Lasting Perfume Trio
Lattafa$42.804.4★
KAYALI Vanilla Musk Mini Duo Eau de Parfum Set - Vanilla 28 and Freedom Musk Santal 34 2 x 5 ml
KAYALI$35.414.3★
KAYALI Vanilla | 28 Eau de Parfum Iconic Set Sweet Vanilla Amber Woods & Brown Sugar Notes 50 ml + 10 ml
KAYALI$128.404.6★
KAYALI Huda Beauty Vanilla 28 Eau De Parfum (3.4 OZ)
Huda$147.534.3★
KAYALI Vanilla Candy Rock Sugar | 42 Eau de Parfum Candied Pear Bubble Gum & Vanilla Cream Notes 50 ml
KAYALI$112.274.6★
What buyers say about kayali vanilla 28 perfume
What buyers praise and complain about, mined from review topics.What buyers love
“Interesting smell”
“Good value”
“Decent durability”
“Excellent product”
“It will make a great gift”
“sits on the skin nicely”
“Great size”
“which is exactly what I was looking for”
“not too light”
“NICE BOTTLE COLOR AND THE SCENT IS NOT TOO MUCH”
What buyers complain about
“Did not smell good”
“The thing can break”
“Leaked”
“too expensive”
“Extremely small”
“False advertisement”
“Smells like alcohol wipes”
“Not strong”
“product was defective”
“Stupid manufacturing”
Common questions
- Is kayali vanilla 28 perfume profitable to sell on Amazon United States?
- The niche generates $961K/yr across 18 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -9.9%. Flapen's verdict: Skip it (46/100).
- How competitive is the kayali vanilla 28 perfume niche?
- 6 brands and 207 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 99% of demand.
- What do buyers complain about in kayali vanilla 28 perfume?
- Top complaints mined from reviews: Smell, Durability, Leak-Proof. The return rate is 0.0%.
- When does demand for kayali vanilla 28 perfume peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 7.1× the quietest.
- What does it cost to enter the kayali vanilla 28 perfume niche?
- Listings span $20.95–$147.53; the average listing price is $69.30 (sweet spot $15–$100). The average incumbent carries 2,136 reviews — the moat a new listing must climb.