Kawaii Makeup Brushes

Shoppers searched for this 174K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +71.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $176K a year.

Searches, last 12 months

174K

Growth, 90 days vs prior 90

+71.5%

Conversion, latest week

3.7%

Market size, estimated

$176Ka year

Peak month

December2.5× the quietest month

Top search term

kopari sun veil illuminator43K searches a year

Listings sell for $27.17 on average, from $6.13 to $54.59. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $27.17 that is $3K to $7K a year per listing.

Average price

$27.17inside the $15 to $100 sweet spot

Price range

$6.13–$54.59

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

1.4%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #720 within Sunscreens & Tanning Products. It carries 1,839 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

92%

Out of stock, average day

0.3%

Average rank

#720in Sunscreens & Tanning Products

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

1,839per listing

Listings tracked

25

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

46 months