Is kat von d tattoo liner black profitable to sell on Amazon United States?

The niche generates $351K/yr across 17 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -1.1%. Flapen's verdict: Worth a look (50/100).

How competitive is the kat von d tattoo liner black niche?

8 brands and 86 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 94% of demand.

What do buyers complain about in kat von d tattoo liner black?

Top complaints mined from reviews: Moist/Dry, Water Resistance, Durability. The return rate is 0.9%.

When does demand for kat von d tattoo liner black peak?

Demand peaks in Jun–Jul; the busiest month runs 3.3× the quietest.

What does it cost to enter the kat von d tattoo liner black niche?

Listings span $9.16–$37.62; the average listing price is $20.61 (sweet spot $15–$100). The average incumbent carries 11,895 reviews — the moat a new listing must climb.

kat von d tattoo liner black

Worth a look

Shows low returns (0.9%), but brand-locked demand (top 5 brands take 94% of clicks) keeps it on the watch list.

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Great$20.61

avg listing price — sweet spot $15–$100

Conversion

Great9.2%

search→purchase rate — share of searches ending in a sale

Price range

Great$9.16–$37.62

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$351K

$351K/yr · 184K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-1.1%

90-day search growth — must beat 0% to launch

Review moat

Bad11,895.35

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad94%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, kat von d tattoo liner black is a $351K/yr Amazon United States market (184K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 50/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

kat von d tattoo liner black market data

Units sold / yr: 15K–20K; avg 1,250–1,500/product
Revenue / yr: $309K–$412K; units × avg price
Conversion rate: 9.2%
Avg BSR: #230
Page quality: 0%
Prime: 88%
Sponsored: 47%
Out of stock: 0.0%
Avg brand age: 67 months
Avg seller age: 137 days

Competition & brand share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 rising

Sellers

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

Kat Von D48%
KVD22%
tarte12%
stila8%
URBAN DECAY5%
NYX PROFESSIONAL MAKEUP3%
Open — no brand owns it (2 brands, 3%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -1.1% search growth over the last 90 days.

Peak months: Jun, Jul · busiest ÷ quietest = 3.3×

Open Trend

Top kat von d tattoo liner black search terms

kat von d tattoo eyeliner68K/yr -4.7%10.1% conv.
kvd eyeliner tattoo liner49K/yr -1.4%5.2% conv.
kat von d eyeliner17K/yr -6.4%4.4% conv.
kvd tattoo eyeliner7K/yr +1.1%5.7% conv.
kvd eyeliner7K/yr +10.4%5.0% conv.
tattoo liner7K/yr +0.6%5.3% conv.
sex kitten eyeliner tarte6K/yr +11.1%18.4% conv.
tarte sex kitten eyeliner black4K/yr +42.2%20.0% conv.
kvd tattoo liner6K/yr -20.3%6.8% conv.
kat von d tattoo liner3K/yr +38.5%4.3% conv.

All search terms

Top kat von d tattoo liner black products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Kat Von D Tattoo Liner Waterproof Liquid Eyeliner in Trooper Black Full Size UNBOXED

Kat Von D$25.514.4★459 rev

KVD Mini Tattoo Liner - Trooper Black - Satin Black Waterproof Liquid Eyeliner UltraPrecise Brush Tip SmudgeResistant AllDay Wear Vegan & CrueltyFree

KVD$14.533.9★102 rev

Kat Von D Tattoo Liner Trooper Mini 0.007 ounce

Kat Von D$15.613.9★736 rev

tarte sex kitten liquid liner Liquid Eyeliner Pen with Castor Oil for Bold Nourished Lashes Waterproof All-Day Wear Easy to Apply Vegan & Cruelty-Free full size black

tarte$21.634.5★838 rev

Kat Von D Tattoo Liner Mad Max Brown - Rich Chocolate Brown Pencil

Kat Von D$20.404.4★3,446 rev

Newest

by launch date

KVD Tattoo Liner - Trooper Black - Satin Black Waterproof Liquid Eyeliner UltraPrecise Brush Tip SmudgeResistant AllDay Wear Vegan & CrueltyFree Paraben-Free

KVD$24.382 rev

3mo ago

KVD Tattoo Liner - Mad Max Brown - Rich Chocolate Brown Waterproof Liquid Eyeliner UltraPrecise Brush Tip SmudgeResistant AllDay Wear Vegan & CrueltyFree Paraben-Free

KVD$25.012 rev

3mo ago

KVD Mini Tattoo Liner - Trooper Black - Satin Black Waterproof Liquid Eyeliner UltraPrecise Brush Tip SmudgeResistant AllDay Wear Vegan & CrueltyFree

KVD$14.53102 rev

2y ago

Kat Von D KVD Beauty Tattoo Liner Duo Waterproof Liquid Eyeliner Holiday Gift Set:: Tattoo Liner Vegan Waterproof Liquid Eyeliners in Trooper Black and Mad Max Brown

Kat Von D$37.62105 rev

3y ago

Maybelline Tattoo Studio Ink Pen Eyeliner Waterproof & Smudge Resistant Liner Up to 24 Hours Eye Makeup Wear Jet Black 1 Count

MAYBELLINE$9.203,018 rev

3y ago

What buyers say about kat von d tattoo liner black

What buyers praise and complain about, mined from review topics.

What buyers love

Color12%

“True color and works”

Ease Of Application10%

“Easy to apply”

Eyeliner Quality9%

“My favorite fine eye liner”

Quality-Overall8%

“Decent Formula,”

Ease Of Use7%

“Easy to Use”

Durability7%

“stays on well throughout the day”

Smudge Resistance6%

“It hardly smudges at all—really great”

Water Resistance5%

“Great liner waterproof”

Value For Money5%

“Priced well”

Soft Feel3%

“Soft”

What buyers complain about

Moist/Dry15%

“Dried Out”

Water Resistance12%

“NOT WATERPROOF”

Durability9%

“Breaks easily”

Smudge Resistance9%

“Instant smudge”

Value For Money8%

“Very expensive”

Quality-Overall6%

“Bad quality”

Color3%

“not a true black color”

Eyeliner Quality3%

“Disappointing Eyeliner That Smudges Easily”

Ease Of Use2%

“Hard to use for me”

Functionality-Overall2%

“Doesn't work”

Top return reasons

Moist/Dry22%

Eyeliner Quality17%

Color11%

Water Resistance8%

Advertised Vs Actual Product8%

Functionality-Overall7%

Value For Money4%

Defective Material/Parts3%

Product Condition3%

Quality-Overall2%

Common questions

Is kat von d tattoo liner black profitable to sell on Amazon United States?: The niche generates $351K/yr across 17 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -1.1%. Flapen's verdict: Worth a look (50/100).
How competitive is the kat von d tattoo liner black niche?: 8 brands and 86 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 94% of demand.
What do buyers complain about in kat von d tattoo liner black?: Top complaints mined from reviews: Moist/Dry, Water Resistance, Durability. The return rate is 0.9%.
When does demand for kat von d tattoo liner black peak?: Demand peaks in Jun–Jul; the busiest month runs 3.3× the quietest.
What does it cost to enter the kat von d tattoo liner black niche?: Listings span $9.16–$37.62; the average listing price is $20.61 (sweet spot $15–$100). The average incumbent carries 11,895 reviews — the moat a new listing must climb.