kaba
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Incredible$45.54avg listing price — sweet spot $15–$100
Price range
Great$25.94–$101.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great272.09avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$123K$123K/yr · 186K searches
Growth
Bad-14.6%90-day search growth — must beat 0% to launch
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Competition
Bad83%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, kaba is a $123K/yr Amazon United States market (186K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 40/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
kaba market data
- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- $114K–$137K
- units × avg price
- Conversion rate
- 1.5%
- Avg BSR
- #1,534
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 91%
- Out of stock
- 12.8%
- Avg brand age
- 45 months
- Avg seller age
- 143 days
Competition & brand share
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 falling
Sellers
23
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
0%
- D'Luchi51%
- Generic35%
- Ritual Botanico12%
- ANYELUZ2%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -14.6% search growth over the last 90 days.Peak months: Jul, Aug · busiest ÷ quietest = 2.2×
Top kaba search terms
- kaba101K/yr
- kaba shampoo36K/yr
- shampoo kaba13K/yr
- kaba shampoo de cebolla16K/yr
- shampoo kaba de cebolla5K/yr
- kaba hair products3K/yr
- productos kaba para el cabello3K/yr
- shampoo de cebolla kaba3K/yr
- kaba kit6K/yr
Top kaba products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Kit Crecimiento Intensivo y Reparacin: Shampoo de Cebolla Biomascarilla Capilar Acondicionador para Cabello Tratamiento Repolarizador Tnico Capilar Crecimiento Intensivo (5 productos+Obsequio)
Generic$101.284.7★58 rev
DLuchi Hair Treatment Kit for Growth & Intense Care Set of 3 - Complete Hair Care Set with Bag Includes Red Onion Shampoo & Hair Tonic.
D'Luchi$78.304.5★67 rev
KIT 5 Crecimiento Acelerado y Ultra Reparador S.O.S: Shampoo de Cebolla Mascarilla para el Cabello Acondicionador Intensivo PLEX DUO Termoprotector para Cabello + Caja Regalo + Obsequio Trendy
Ritual Botanico$74.554.5★333 rev
Kaba Tonic Hair Growth Serum - Hair Growth Products Hair Loss Treatments for Women Growth Accelerator Regrowth Treatment Control Excessive Oil - 1 Oz
D'Luchi$30.624.3★38 rev
Kaba Eyelash Growth Serum for Longer Thicker & Stronger Eyelashes with Essential Oils. Dermatologist Tested. Includes Makeup Remover Oil - Improved Formula
D'Luchi$32.474.4★154 rev
Newest
by launch dateKit Crecimiento Intensivo y Reparacin: Shampoo de Cebolla Biomascarilla Capilar Acondicionador para Cabello Tratamiento Repolarizador Tnico Capilar Crecimiento Intensivo (5 productos+Obsequio)
Generic$101.2858 rev
Shampoo de Cebolla | Con Romero Biotina y Argan Estimula el Crecimiento del Cabello Limpieza profunda del Cuero Cabelludo Reduce la Prdida del Cabello - Onin Shampoo - 500 mL
Generic$28.432 rev
KIT 5 Crecimiento Acelerado y Ultra Reparador S.O.S: Shampoo de Cebolla Mascarilla para el Cabello Acondicionador Intensivo PLEX DUO Termoprotector para Cabello + Caja Regalo + Obsequio Trendy
Ritual Botanico$74.55333 rev
Ritual Botanico Ultra Reparador S.O.S Shampoo con Cebolla y Argn | Tratamiento Intensivo Plex con Banano Aguacate - Kit Colombiano
Ritual Botanico$31.11926 rev
DLuchi Hair Treatment Kit for Growth & Intense Care Set of 3 - Complete Hair Care Set with Bag Includes Red Onion Shampoo & Hair Tonic.
D'Luchi$78.3067 rev
Trending
90-day click momentumKit Crecimiento Intensivo y Reparacin: Shampoo de Cebolla Biomascarilla Capilar Acondicionador para Cabello Tratamiento Repolarizador Tnico Capilar Crecimiento Intensivo (5 productos+Obsequio)
Generic$101.284.7★
Shampoo de Cebolla | Con Romero Biotina y Argan Estimula el Crecimiento del Cabello Limpieza profunda del Cuero Cabelludo Reduce la Prdida del Cabello - Onin Shampoo - 500 mL
Generic$28.433.0★
DLuchi Kaba Revitalizing Rosemary Shampoo with Red Onion for Thicker Fuller Stronger and Healthier Hair Free of Sulfates Dyes and Parabens - 7.8 Oz
D'Luchi$33.004.6★
Anyeluz Onion Shampoo and Conditioner for Hair Growth with Biotin Salt and Paraben Free Hair Care Duo with Keratin and Botanical Extracts for Stronger Softer Hair
ANYELUZ$25.944.5★
Kaba Eyelash Growth Serum for Longer Thicker & Stronger Eyelashes with Essential Oils. Dermatologist Tested. Includes Makeup Remover Oil - Improved Formula
D'Luchi$32.474.4★
What buyers say about kaba
What buyers praise and complain about, mined from review topics.What buyers love
“This Brand is amazing”
“Smells delicious”
“has many beneficial properties for hair”
“My hair feels incredibly soft”
“Hydration for dry hair”
“What I love most is that it has a clean formula”
“A very good kit to add shine to your hair”
“Left my hair so shiny and smooth”
“The products are easy to use”
“lathers well”
What buyers complain about
“Doesnt do as promise”
“Product is not worth the high price”
“left my hair dry with dandruff”
“Sulfate is listed as the second most ingredient, after water”
“No, you wont smell like lunch”
“Product isnt high quality”
Top return reasons
Common questions
- Is kaba profitable to sell on Amazon United States?
- The niche generates $123K/yr across 11 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -14.6%. Flapen's verdict: Skip it (40/100).
- How competitive is the kaba niche?
- 4 brands and 23 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in kaba?
- Top complaints mined from reviews: Advertised Vs Actual Product, Value For Money, Suitability Dry Skin. The return rate is 0.4%.
- When does demand for kaba peak?
- Demand peaks in Jul–Aug; the busiest month runs 2.2× the quietest.
- What does it cost to enter the kaba niche?
- Listings span $25.94–$101.28; the average listing price is $45.54 (sweet spot $15–$100). The average incumbent carries 272 reviews — the moat a new listing must climb.