Judy Doll Mascara

Shoppers searched for this 885K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -14.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $359K a year.

Searches, last 12 months

885K

Growth, 90 days vs prior 90

-14.6%

Conversion, latest week

2.5%

Market size, estimated

$359Ka year

Peak month

March1.6× the quietest month

Top search term

judydoll491K searches a year

Listings sell for $16.36 on average, from $11.88 to $21.57. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $16.36 that is $12K to $16K a year per listing.

Average price

$16.36inside the $15 to $100 sweet spot

Price range

$11.88–$21.57

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

750–1,000

Revenue per listing a year

$12K–$16K

Returns

1.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 24.3% of listings are out of stock. The average listing ranks #164 within Eyes. It carries 211 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

24.3%

Average rank

#164in Eyes

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

211per listing

Listings tracked

24

17 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

17

Successful launches

7Amazon's first-year sales bar

Average brand age

40 months