Is jojoba oil bulk profitable to sell on Amazon United States?

The niche generates $183K/yr across 13 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -4.0%. Flapen's verdict: Skip it (46/100).

How competitive is the jojoba oil bulk niche?

8 brands and 10 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 89% of demand.

What do buyers complain about in jojoba oil bulk?

Top complaints mined from reviews: Smell, Oily/Greasy, Advertised Vs Actual Product. The return rate is 0.6%.

When does demand for jojoba oil bulk peak?

Demand is steady year-round — the busiest month runs 1.5× the quietest.

What does it cost to enter the jojoba oil bulk niche?

Listings span $13.91–$83.00; the average listing price is $40.43 (sweet spot $15–$100). The average incumbent carries 3,183 reviews — the moat a new listing must climb.

jojoba oil bulk

Skip it

Strong incumbent ratings (4.7★) — this niche doesn't clear our bar today.

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Avg price

Incredible$40.43

avg listing price — sweet spot $15–$100

Price range

Great$13.91–$83.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great8.9%

search→purchase rate — share of searches ending in a sale

Market size

Okay$183K

$183K/yr · 51K searches

Review moat

Okay3,182.54

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Growth

Bad-4.0%

90-day search growth — must beat 0% to launch

Competition

Bad75%

top-5 click share — a locked-up shelf

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, jojoba oil bulk is a $183K/yr Amazon United States market (51K searches/yr). The top 5 brands hold 89% of demand. Verdict: Skip it — 46/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

jojoba oil bulk market data

Units sold / yr: 4K–5K; avg 250–500/product
Revenue / yr: $162K–$202K; units × avg price
Conversion rate: 8.9%
Avg BSR: #253
Page quality: 0%
Prime: 100%
Sponsored: 85%
Out of stock: 0.9%
Avg brand age: 75 months
Avg seller age: 177 days

Competition & brand share

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 rising

Sellers

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

Naturevibe Botanicals32%
velona31%
Yoken9%
SOULSATION8%
Leven Rose8%
Handcraft Blends6%
Open — no brand owns it (2 brands, 5%)

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — -4.0% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.5×

Open Trend

Top jojoba oil bulk search terms

jojoba oil bulk34K/yr -5.5%7.6% conv.
jojoba oil gallon7K/yr -4.2%6.7% conv.
bulk jojoba oil4K/yr -2.8%6.4% conv.
jojoba oil organic bulk3K/yr +23.4%6.7% conv.
jojoba oil 32 oz3K/yr -15.1%8.8% conv.

All search terms

Top jojoba oil bulk products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Naturevibe Botanicals Golden Jojoba Oil 32 oz 100% Pure Cold-Pressed Moisturizer for Skin & Hair | Antioxidant-Rich Non-Greasy Carrier Oil & Daily Hydration

Naturevibe Botanicals$24.384.3★6,723 rev

velona Jojoba Oil - 64 oz | 100% Pure and Natural | Golden Unrefined Cold Pressed Hexane Free | Moisturizing Face Hair Body Skin Care Cuticles

velona$45.884.8★694 rev

velona Jojoba Oil - 1 Gallon / 128 Fl Oz | 100% Pure and Natural | Golden Unrefined Cold Pressed Hexane Free | Moisturizing Face Hair Body Skin Care Cuticles

velona$79.404.8★241 rev

SOULSATION 100% Pure Jojoba Oil Bulk Size (32oz) for Face Hair & Nails - Non-GMO Cold-Pressed Moisturizing Premium Carrier Oil Unrefined For Aging Wrinkled & Dry Skin Frizzy Damaged Hair

SOULSATION$24.814.7★882 rev

Leven Rose Organic Jojoba Oil Bulk 32 oz - 100% Pure Cold Pressed Unrefined for Skin Hair Nails Soap Making - Golden Jojoba Carrier Oil - Made in USA

Leven Rose$30.144.6★902 rev

Newest

by launch date

velona Jojoba Oil Bulk - 1 Gallon / 128 Fl Oz - Pure Cold Pressed Golden for Hair Skin Face & Body Unrefined & Hexane Free

velona$79.3310 rev

2mo ago

SOULSATION 100% Pure Jojoba Oil Bulk Size (32oz) for Face Hair & Nails - Non-GMO Cold-Pressed Moisturizing Premium Carrier Oil Unrefined For Aging Wrinkled & Dry Skin Frizzy Damaged Hair

SOULSATION$24.81882 rev

3mo ago

ISLA & FONTANE Jojoba Oil 64 fl oz | 100% Pure & Natural | Golden Unrefined Cold Pressed | Hexane-Free Carrier Oil for Skin Hair Face Nails & Body Moisturizing

ISLA & FONTANE$44.9061 rev

1y ago

Yoken Bulk Jojoba Oil 128oz USDA Organic Carrier Oil for DIY & Massage

Yoken$83.007,235 rev

2y ago

Yoken Organic Jojoba Oil 16oz USDA Certified Cold Pressed for Skin Care

Yoken$14.457,235 rev

2y ago

What buyers say about jojoba oil bulk

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall22%

“Best quality”

Value For Money9%

“Good Value”

Moist/Dry7%

“Good moisturizer”

Soft Feel7%

“Goes on smooth”

Smell7%

“Smells good”

Suitability Oily Skin6%

“Great nourishing oil”

Oily/Greasy6%

“Softens skin without greasy feeling”

Absorbency5%

“absorbs nicely”

Suitability Combination Skin5%

“Great for skin”

Advertised Vs Actual Product4%

“As advertised”

What buyers complain about

Smell25%

“Bad odor”

Oily/Greasy8%

“just makes you greasy”

Advertised Vs Actual Product8%

“Not as advertised”

Leak-Proof6%

“It arrived leaking”

Size-Overall5%

“Size is smaller”

Thickness3%

“Product does not come out as thick as it appears in their video”

Allergies3%

“I have very dry, itchy skin”

Dilute/Watery3%

“Not sure about this [product it comes out watery not like other jojoba”

Quality-Overall3%

“Poor quality control”

Motor Power2%

“Pump received broken”

Top return reasons

Smell24%

Leak-Proof21%

Advertised Vs Actual Product11%

Size-Overall8%

Oily/Greasy7%

Value For Money4%

Motor Power3%

Product Condition2%

Functionality-Overall2%

Quality-Overall2%

Common questions

Is jojoba oil bulk profitable to sell on Amazon United States?: The niche generates $183K/yr across 13 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -4.0%. Flapen's verdict: Skip it (46/100).
How competitive is the jojoba oil bulk niche?: 8 brands and 10 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 89% of demand.
What do buyers complain about in jojoba oil bulk?: Top complaints mined from reviews: Smell, Oily/Greasy, Advertised Vs Actual Product. The return rate is 0.6%.
When does demand for jojoba oil bulk peak?: Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the jojoba oil bulk niche?: Listings span $13.91–$83.00; the average listing price is $40.43 (sweet spot $15–$100). The average incumbent carries 3,183 reviews — the moat a new listing must climb.