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Joico Youth Lock Shampoo and Conditioner

Fail

The top 5 brands take 100% of clicks, so Joico Youth Lock Shampoo and Conditioner is a Fail.

Flapen Score
43
43 / 100
Ranks 7,421 of 10,978 Beauty & Personal Care niches · −5 vs the category median of 48
Market size
$49K/yr9K searches / yr
90-day growth
+8.5%search demand this quarter
Competition
92%top-5 click share · 1 brands · 5 sellers

Flapen Score

Joico Youth Lock Shampoo and Conditioner against its category

The dotted line is the Beauty & Personal Care average. Past it, Joico Youth Lock Shampoo and Conditioner is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Joico Youth Lock Shampoo and Conditioner market on Amazon at a glance

Shoppers on Amazon United States searched for Joico Youth Lock Shampoo and Conditioner 9K times last year and spent an estimated $49K. One brand takes every click. Demand peaks in Jul. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 14.6% of those searches ended in a purchase.

Shoppers searched for this 9K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.6% of those searches ended in a purchase. Searches in the last 90 days moved +8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months
9K
Growth, 90 days vs prior 90
+8.5%
Conversion, latest week
14.6%
Market size, estimated
$49Ka year
Peak month
July1.9× the quietest month
Top search term
joico youth lock shampoo and conditioner5K searches a year

02 · Price

A sale here is worth $35.89.

Listings sell for $35.89 on average, from $21.93 to $77.31. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 100 to 250 of them. At $35.89 that is $4K to $9K a year per listing.

Average price
$35.89inside the $15 to $100 sweet spot
Price range
$21.93–$77.31
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
100–250
Revenue per listing a year
$4K–$9K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #735 within Shampoo & Conditioner Sets. It carries 529 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#735in Shampoo & Conditioner Sets
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
529per listing
Listings tracked
7

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
66 months

Products

Top Joico Youth Lock Shampoo and Conditioner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 92% of clicks. A locked shelf that new listings rarely crack.

Brands

1 flat

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

92%

Top 20: 100%

Open market

0%

  • Brand 1100%

Demand

Joico Youth Lock Shampoo and Conditioner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

500300Spike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.9×

Reviews and returns

What reviews say buyers love and hate about Joico Youth Lock Shampoo and Conditioner

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Quality-Overall”
0.9%of orders come back
“Garbage”
A buyer, on “Quality-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Joico Youth Lock Shampoo and Conditioner questions

Answered from the same tracked data.