Is Johnny B Gel profitable to sell on Amazon United States?

Flapen scores Johnny B Gel 51 out of 100 on Amazon United States, a Maybe. Shoppers spend $1.5M a year across 15 tracked products. Search demand grew -2.2% in the last 90 days.

How competitive is the Johnny B Gel niche on Amazon United States?

2 brands and 16 sellers compete in Johnny B Gel on Amazon United States. The top 5 Johnny B Gel products take 79% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Johnny B Gel?

Johnny B Gel buyers on Amazon United States complain most about Smell, Quality-Overall, and Ease Of Use. An estimated 0.6% of orders come back.

When does demand for Johnny B Gel peak?

Search demand for Johnny B Gel on Amazon United States is steady all year. The busiest month runs 1.3× the quietest.

What does it cost to enter the Johnny B Gel niche?

Johnny B Gel sells for $22.07 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $11.68 to $45.98. The average product has 10,278 reviews, the count a new listing must catch up to.

Johnny B Gel

Maybe

An estimated 0.6% of orders come back. But the top 5 brands take 100% of clicks, so Johnny B Gel is a Maybe.

Flapen Score: 51
51 / 100Top 34% of 10,978 Beauty & Personal Care niches · +3 vs the category median of 48
Market size: $1.5M/yr583K searches / yr
90-day growth: -2.2%search demand this quarter
Competition: 79%top-5 click share · 2 brands · 16 sellers

Flapen Score

Johnny B Gel against its category

The dotted line is the Beauty & Personal Care average. Past it, Johnny B Gel is stronger. Inside it, weaker.

51Maybe

This niche Category average

See the method

Market

The Johnny B Gel market on Amazon at a glance

Shoppers on Amazon United States searched for Johnny B Gel 583K times last year and spent an estimated $1.5M. All 2 brands take every click. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 12.0% of those searches ended in a purchase.

Shoppers searched for this 583K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.0% of those searches ended in a purchase. Searches in the last 90 days moved -2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.

Searches, last 12 months: 583K
Growth, 90 days vs prior 90: -2.2%
Conversion, latest week: 12.0%
Market size, estimated: $1.5Ma year
Peak month: August1.3× the quietest month
Top search term: johnny b gel310K searches a year

02 · Price

A sale here is worth $22.07.

Listings sell for $22.07 on average, from $11.68 to $45.98. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 6,000 to 8,000 of them. At $22.07 that is $132K to $177K a year per listing.

Average price: $22.07inside the $15 to $100 sweet spot
Price range: $11.68–$45.98
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 60K–80K
Units per listing a year: 6,000–8,000
Revenue per listing a year: $132K–$177K
Returns: 0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #130 within Gels. It carries 10,278 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings: 93%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #130in Gels
Average rating: 4.61 starsAmazon United States average 4.42 stars
Average reviews: 10,278per listing
Listings tracked: 15

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 79 months on average, so the names here are established.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 79 months

Products

Top Johnny B Gel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

Brands

2 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

Brand 195%
Brand 25%

Demand

Johnny B Gel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Johnny B Gel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

johnny b gel310K/yr -0.3%13.5% conv.
johnny b58K/yr +5.9%6.5% conv.
elegance hair gel25K/yr +12.3%8.6% conv.
jonny bee gel28K/yr -0.1%10.6% conv.
gel johnny b20K/yr -10.4%8.1% conv.
johnny b mode gel12K/yr +66.6%14.8% conv.
johnny bravo gel19K/yr -52.2%11.5% conv.
johnny b mode13K/yr -5.7%12.7% conv.
elegance13K/yr +7.3%0.4% conv.
gel johnny b azul10K/yr +49.8%5.3% conv.

Reviews and returns

What reviews say buyers love and hate about Johnny B Gel

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Smell”

26%of negative reviews mention “Smell”

0.6%of orders come back

“It smelled like chemicals”

A buyer, on “Smell”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

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FAQ

Common Johnny B Gel questions

Answered from the same tracked data.

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