Jelly Gel Nail Polish

Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $441K a year.

Searches, last 12 months

1.7M

Growth, 90 days vs prior 90

+1.1%

Conversion, latest week

2.0%

Market size, estimated

$441Ka year

Peak month

June1.4× the quietest month

Top search term

jelly gel nail polish352K searches a year

Listings sell for $12.55 on average, from $5.09 to $86.42. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 750 to 1,000 of them. At $12.55 that is $9K to $13K a year per listing.

Average price

$12.55under the $15 to $100 sweet spot

Price range

$5.09–$86.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

750–1,000

Revenue per listing a year

$9K–$13K

Returns

1.5%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #132 within Gel Polish. It carries 10,533 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#132in Gel Polish

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

10,533per listing

Listings tracked

63

12 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

5Amazon's first-year sales bar

Average brand age

40 months