Jelly Blush
FailDemand is soft, at -14.4% this quarter, so Jelly Blush is a Fail.
- Flapen Score
- 46 / 100Ranks 6,013 of 10,978 Beauty & Personal Care niches · −2 vs the category median of 4846
- Market size
- $80K/yr379K searches / yr
- 90-day growth
- -14.4%search demand this quarter
- Competition
- 54%top-5 click share · 15 brands · 22 sellers
Flapen Score
Jelly Blush against its category
The dotted line is the Beauty & Personal Care average. Past it, Jelly Blush is stronger. Inside it, weaker.
Market
The Jelly Blush market on Amazon at a glance
Shoppers on Amazon United States searched for Jelly Blush 379K times last year and spent an estimated $80K. The top 5 brands take 76% of clicks. Demand peaks in Jan–Feb–Oct–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 1.8% of those searches ended in a purchase.
Shoppers searched for this 379K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -14.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $80K a year.
- Searches, last 12 months
- 379K
- Growth, 90 days vs prior 90
- -14.4%
- Conversion, latest week
- 1.8%
- Market size, estimated
- $80Ka year
- Peak month
- December2.8× the quietest month
- Top search term
- jelly blush97K searches a year
02 · Price
A sale here is worth $12.03.
Listings sell for $12.03 on average, from $5.12 to $26.74. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $12.03 that is $3K to $6K a year per listing.
- Average price
- $12.03under the $15 to $100 sweet spot
- Price range
- $5.12–$26.74
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 1.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #213 within Face. It carries 1,027 reviews at 4.12 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 3.4%
- Average rank
- #213in Face
- Average rating
- 4.12 starsAmazon United States average 4.42 stars
- Average reviews
- 1,027per listing
- Listings tracked
- 26
04 · Newcomers
3 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 10
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Jelly Blush products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Milk Makeup Cooling Water Jelly Tint Long-Lasting Sheer Lip + Cheek Stain with Firming Vegan Collagen + Hydrating Aloe Transfer Proof Buildable Lip Tint + Blush Chill (Red) 0.17 oz
- Price
- $22.88
- Rating
- 4.3/5
- Reviews
- 2,178
- Age
- 2y ago

Milk Makeup Cooling Water Jelly Tint Long-Lasting Sheer Lip + Cheek Stain with Firming Vegan Collagen + Hydrating Aloe Transfer Proof Buildable Lip Tint + Blush Burst (Poppy Pink) 0.17 oz
- Price
- $22.74
- Rating
- 4.3/5
- Reviews
- 2,178
- Age
- 2y ago

Revolution Jelly Blush Stick Lip & Cheek Stain Sheer Buildable Coverage with Hydrating Hyaluronic Acid & Aloe for Multi-Use Glow Vegan & Cruelty-Free Strawberry Red
- Price
- $7.94
- Rating
- 4.0/5
- Reviews
- 626
- Age
- 1y ago

e.l.f. Sheer For It Blush Tint Multi-Use Long-Lasting Lip & Cheek Makeup Creates A Natural Flush Finish Vegan & Cruelty-Free Pink Positive
- Price
- $5.43
- Rating
- 4.4/5
- Reviews
- 8,608
- Age
- 1y ago

Lip Smacker Hello Kitty So Jelly Lip & Cheek Tint Moisturizing Sheer & Buildable Color Fun Bouncy Jelly Texture Sweet Cherry Flavor - Cherry
- Price
- $5.12
- Rating
- 4.4/5
- Reviews
- 1,230
- Age
- 1y ago
Trending
estimated 90-day click momentum
COVERGIRL Clean Fresh Jelly Water Tint Lip & Cheek Tint Transfer-Proof Hydrating - 50 Mulberry Melts (Mahogany)
- Price
- $8.49
- Rating
- 4.1/5
- Reviews
- 198
- Age
- 2mo ago

COVERGIRL Clean Fresh Jelly Water Tint Lip & Cheek Tint Transfer-Proof Hydrating - 20 Cherry Burst (Cherry Red)
- Price
- $8.61
- Rating
- 4.1/5
- Reviews
- 198
- Age
- 2mo ago

KALYFADIO 2PCS Jelly Blush Stick for Cheeks Cooling Water Jelly Tint Stick Moisturizing Lightweight Lip and Cheek Tint Long-lasting Cruelty-free Sheer & Buildable Lip Stain + Blush01+03
- Price
- $7.79
- Rating
- 3.8/5
- Reviews
- 19
- Age
- 5mo ago

UAOE 2PCS Cooling Water Jelly Tint for Cheeks03 Coral Red + 04 Berry Red
- Price
- $9.02
- Rating
- 3.7/5
- Reviews
- 56
- Age
- 7mo ago

essence | What a Tint! Staining Lip & Cheek Tint | Long-Lasting Balm Blush & Lip Stain | Lightweight Easy to Blend Jelly Balm | Vegan & Cruelty Free (10 Rasberry Vibes)
- Price
- $5.66
- Rating
- 3.9/5
- Reviews
- 34
- Age
- 7mo ago
Newest
by launch date
COVERGIRL Clean Fresh Jelly Water Tint Lip & Cheek Tint Transfer-Proof Hydrating - 20 Cherry Burst (Cherry Red)
- Price
- $8.61
- Rating
- 4.1/5
- Reviews
- 198
- Age
- 2mo ago

COVERGIRL Clean Fresh Jelly Water Tint Lip & Cheek Tint Transfer-Proof Hydrating - 50 Mulberry Melts (Mahogany)
- Price
- $8.49
- Rating
- 4.1/5
- Reviews
- 198
- Age
- 2mo ago

KALYFADIO 2PCS Jelly Blush Stick for Cheeks Cooling Water Jelly Tint Stick Moisturizing Lightweight Lip and Cheek Tint Long-lasting Cruelty-free Sheer & Buildable Lip Stain + Blush01+03
- Price
- $7.79
- Rating
- 3.8/5
- Reviews
- 19
- Age
- 5mo ago

essence | What a Tint! Staining Lip & Cheek Tint | Long-Lasting Balm Blush & Lip Stain | Lightweight Easy to Blend Jelly Balm | Vegan & Cruelty Free (10 Rasberry Vibes)
- Price
- $5.66
- Rating
- 3.9/5
- Reviews
- 34
- Age
- 7mo ago

AWCCXMYM Jelly Blush for Checks Eyes & Lip Stain 3-in-1 Long-Lasting Hydrating Jelly Tint Lightweight Sheer Blush Buildable Color Lip Tint Face Blushes Makeup# Soft Pink
- Price
- $6.17
- Rating
- 3.9/5
- Reviews
- 36
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 rising
Sellers
22
Est. top-5 brand share
76%
Top 20: 100%
Est. top-5 click share
54%
Top 20: 92%
Open market
21%
- Milk Makeup51%
- Revolution Beauty London10%
- Lip Smacker6%
- COVERGIRL5%
- e.l.f.4%
- KALYFADIO4%
Demand
Jelly Blush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Oct, Dec · busiest ÷ quietest = 2.8×
Search terms
Top Jelly Blush search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- jelly blush97K/yr
- milk jelly blush95K/yr
- jelly tint23K/yr
- milk makeup cooling water jelly tint46K/yr
- jelly lip tint15K/yr
- milk jelly tint19K/yr
- jelly blush stick15K/yr
- milk cooling water jelly tint10K/yr
- milk lip tint4K/yr
- milk blush jelly10K/yr
Reviews and returns
What reviews say buyers love and hate about Jelly Blush
We read the reviews and the return reasons for every product selling here.
“Colors are not what I expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Jelly Blush questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









