Japanese Face Wash
FailThe top 5 products take 100% of clicks, so Japanese Face Wash is a Fail.
- Flapen Score
- 37 / 100Ranks 9,560 of 10,978 Beauty & Personal Care niches · −11 vs the category median of 4837
- Market size
- $214K/yr224K searches / yr
- 90-day growth
- +10.5%search demand this quarter
- Competition
- 100%top-5 click share · 1 brands · 48 sellers
Flapen Score
Japanese Face Wash against its category
The dotted line is the Beauty & Personal Care average. Past it, Japanese Face Wash is stronger. Inside it, weaker.
Market
The Japanese Face Wash market on Amazon at a glance
Shoppers on Amazon United States searched for Japanese Face Wash 224K times last year and spent an estimated $214K. One brand takes every click. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 8.6% of those searches ended in a purchase.
Shoppers searched for this 224K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +10.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $214K a year.
- Searches, last 12 months
- 224K
- Growth, 90 days vs prior 90
- +10.5%
- Conversion, latest week
- 8.6%
- Market size, estimated
- $214Ka year
- Peak month
- November1.9× the quietest month
- Top search term
- senka perfect whip46K searches a year
02 · Price
A sale here is worth $11.13.
Listings sell for $11.13 on average, from $8.39 to $15.56. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 2,000 to 2,500 of them. At $11.13 that is $22K to $28K a year per listing.
- Average price
- $11.13under the $15 to $100 sweet spot
- Price range
- $8.39–$15.56
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $22K–$28K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #492 within Cleansers. It carries 1,213 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #492in Cleansers
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 1,213per listing
- Listings tracked
- 4
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Japanese Face Wash products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
1 falling
Sellers
48
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Brand 1100%
- Open — no brand owns it (0%)
Demand
Japanese Face Wash search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.9×
Search terms
Top Japanese Face Wash search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- senka perfect whip46K/yr
- perfect whip31K/yr
- japanese face wash47K/yr
- senka19K/yr
- perfect whip face wash21K/yr
- japanese cleanser11K/yr
- face wash japanese7K/yr
- senka perfect whip face wash19K/yr
- japanese facial cleanser6K/yr
- japanese face cleanser5K/yr
Reviews and returns
What reviews say buyers love and hate about Japanese Face Wash
We read the reviews and the return reasons for every product selling here.
“does not take the moisture out of your skin”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Japanese Face Wash questions
Answered from the same tracked data.









