jack henry clay
Worth a lookShows beatable incumbent ratings (3.7★), but a concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list.
Quality gap
Incredible3.7★avg incumbent rating — lower means beatable quality
Conversion
Incredible15.9%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$26.28avg listing price — sweet spot $15–$100
Price range
Incredible$24.95–$26.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great224.33avg incumbent reviews — the moat a new listing must climb
Returns
Great1.9%return rate — above 5% kills the launch gate
Growth
Okay+15.0%90-day search growth — must beat 0% to launch
Market size
Okay$114K$114K/yr · 27K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, jack henry clay is a $114K/yr Amazon United States market (27K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
jack henry clay market data
- Units sold / yr
- 4K–5K
- avg 1,500–2,000/product
- Revenue / yr
- $105K–$131K
- units × avg price
- Conversion rate
- 15.9%
- Avg BSR
- #271
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 84 months
- Avg seller age
- 151 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
1 flat
Sellers
3
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Jack Henry100%
Demand & seasonality
Weekly Amazon search volume, last 97 weeks — +15.0% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top jack henry clay search terms
- jack henry hair clay18K/yr
- jack henry hair paste8K/yr
- jack henry clay1K/yr
Top jack henry clay products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 3 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Jack Henry Hair Clay for Men - Wax-Based Flexible Matte Finish All-Day Hold - Hair Styling Clay for All Hair Types PVP-Free Organic Award Winning Formula Only 4 Ingredients - Natural Scent 1.6 oz
Jack Henry$26.914.0★570 rev
Jack Henry Hair Paste for Men - Natural Finish Light Hold Subtle Shine - Natural Plant Based Formula for All Hair Types - Petroleum Free for Non-Greasy Hair Texture - Unscented (1.69 oz)
Jack Henry$24.954.1★83 rev
Jack Henry Hair Putty Natural Matte Finish Styling Paste for Men Medium Hold Lightweight Non-Greasy With Mango Butter & Broccoli Seed Oil for Nourishment 1.7 oz
Jack Henry$26.982.9★20 rev
Newest
by launch dateJack Henry Hair Putty Natural Matte Finish Styling Paste for Men Medium Hold Lightweight Non-Greasy With Mango Butter & Broccoli Seed Oil for Nourishment 1.7 oz
Jack Henry$26.9820 rev
Jack Henry Hair Paste for Men - Natural Finish Light Hold Subtle Shine - Natural Plant Based Formula for All Hair Types - Petroleum Free for Non-Greasy Hair Texture - Unscented (1.69 oz)
Jack Henry$24.9583 rev
Jack Henry Hair Clay for Men - Wax-Based Flexible Matte Finish All-Day Hold - Hair Styling Clay for All Hair Types PVP-Free Organic Award Winning Formula Only 4 Ingredients - Natural Scent 1.6 oz
Jack Henry$26.91570 rev
Trending
90-day click momentumJack Henry Hair Paste for Men - Natural Finish Light Hold Subtle Shine - Natural Plant Based Formula for All Hair Types - Petroleum Free for Non-Greasy Hair Texture - Unscented (1.69 oz)
Jack Henry$24.954.1★
Jack Henry Hair Clay for Men - Wax-Based Flexible Matte Finish All-Day Hold - Hair Styling Clay for All Hair Types PVP-Free Organic Award Winning Formula Only 4 Ingredients - Natural Scent 1.6 oz
Jack Henry$26.914.0★
Jack Henry Hair Putty Natural Matte Finish Styling Paste for Men Medium Hold Lightweight Non-Greasy With Mango Butter & Broccoli Seed Oil for Nourishment 1.7 oz
Jack Henry$26.982.9★
What buyers say about jack henry clay
What buyers praise and complain about, mined from review topics.What buyers love
“The fragrance is very good”
“Great product”
“Works great and no toxic ingredients”
“it really feels good”
“Super simple to use”
“Worth it”
“Non greasy, leaves a decent hold”
“I like how clean the ingredients are”
“it does hold the style of the hair”
“I chose this due to the simple minimal non-toxic ingredients”
What buyers complain about
“It made my hair feel kinda sandpaper-y”
“The product is incredibly expensive”
“I did not like the smell”
“Never thought in my life I would be sent a already used product like that”
“it stops being practical”
“This is simply unacceptable for a hair product such as this”
“But for me- the product dried out in the jar after opening”
“Its hard to wash off your hands too”
“then noticed its leaving residue the next day so you run fingers through the hair”
“doesnt last like I mentioned”
Top return reasons
Common questions
- Is jack henry clay profitable to sell on Amazon United States?
- The niche generates $114K/yr across 3 tracked products. 90-day search growth is +15.0%. Flapen's verdict: Worth a look (52/100).
- How competitive is the jack henry clay niche?
- 1 brands and 3 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in jack henry clay?
- Top complaints mined from reviews: Hair Related, Value For Money, Smell. The return rate is 1.9%.
- When does demand for jack henry clay peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the jack henry clay niche?
- Listings span $24.95–$26.98; the average listing price is $26.28 (sweet spot $15–$100). The average incumbent carries 224 reviews — the moat a new listing must climb.