Jabn De Bao

Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.1% of those searches ended in a purchase. Searches in the last 90 days moved +19.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.2M a year.

Searches, last 12 months

2.1M

Growth, 90 days vs prior 90

+19.2%

Conversion, latest week

15.1%

Market size, estimated

$3.2Ma year

Top search term

irish spring bar soap947K searches a year

Listings sell for $10.29 on average, from $3.54 to $16.89. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 15,000 to 20,000 of them. At $10.29 that is $154K to $206K a year per listing.

Average price

$10.29under the $15 to $100 sweet spot

Price range

$3.54–$16.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

300K–400K

Units per listing a year

15,000–20,000

Revenue per listing a year

$154K–$206K

Returns

0.1%of orders · Amazon United States median 2.1%

69% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #150 within Cleansers. It carries 9,272 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

94%

Out of stock, average day

0.0%

Average rank

#150in Cleansers

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

9,272per listing

Listings tracked

16

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

68 months