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Iui Beauty Thermal Brush

Fail

Demand is soft, at -48.7% this quarter, so Iui Beauty Thermal Brush is a Fail.

Flapen Score
35
35 / 100
Ranks 10,006 of 10,978 Beauty & Personal Care niches · −13 vs the category median of 48
Market size
$15K/yr63K searches / yr
90-day growth
-48.7%search demand this quarter
Competition
82%top-5 click share · 8 brands · 19 sellers

Flapen Score

Iui Beauty Thermal Brush against its category

The dotted line is the Beauty & Personal Care average. Past it, Iui Beauty Thermal Brush is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Iui Beauty Thermal Brush market on Amazon at a glance

Shoppers on Amazon United States searched for Iui Beauty Thermal Brush 63K times last year and spent an estimated $15K. The top 5 brands take 94% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -48.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.

Searches, last 12 months
63K
Growth, 90 days vs prior 90
-48.7%
Conversion, latest week
0.7%
Market size, estimated
$15Ka year
Top search term
iui beauty15K searches a year

02 · Price

A sale here is worth $33.53.

Listings sell for $33.53 on average, from $20.13 to $47.36. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 250 to 500 of them. At $33.53 that is $8K to $17K a year per listing.

Average price
$33.53inside the $15 to $100 sweet spot
Price range
$20.13–$47.36
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
250–500
Revenue per listing a year
$8K–$17K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 17.7% of listings are out of stock. The average listing ranks #118 within Multi-Stylers. It carries 1,916 reviews at 4.05 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
67%
Out of stock, average day
17.7%
Average rank
#118in Multi-Stylers
Average rating
4.05 starsAmazon United States average 4.42 stars
Average reviews
1,916per listing
Listings tracked
12

04 · Newcomers

2 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
2Amazon's first-year sales bar
Average brand age
22 months

Products

Top Iui Beauty Thermal Brush products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

Brands

8 rising

Sellers

19

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

4%

  • Brand 141%
  • Brand 231%
  • Brand 39%
  • Brand 49%
  • Brand 54%
  • Brand 62%
  • Open — no brand owns it (2 brands, 4%)

Demand

Iui Beauty Thermal Brush search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Spike '26DecJanFebMarAprMayJunJul

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 5.3× · 8 of 12 months tracked

Search terms

Top Iui Beauty Thermal Brush search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • iui beauty15K/yr
  • iui beauty thermal brush29K/yr
  • 3-in-1 pro negative ion two ptc heaters thermal brush10K/yr
  • iui thermal brush3K/yr
  • iui beauty 3-in-1 negative ion thermal brush4K/yr
  • 3 in 1 pro negative ion thermal brush2K/yr

Reviews and returns

What reviews say buyers love and hate about Iui Beauty Thermal Brush

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Ease Of Use”
16%of negative reviews mention “Durability”
1.3%of orders come back
“Broke easily”
A buyer, on “Durability”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Iui Beauty Thermal Brush questions

Answered from the same tracked data.