Italia Lip Liners

Shoppers searched for this 393K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months

393K

Growth, 90 days vs prior 90

-3.6%

Conversion, latest week

1.1%

Market size, estimated

$53Ka year

Peak month

August1.8× the quietest month

Top search term

italia deluxe89K searches a year

Listings sell for $12.29 on average, from $4.06 to $29.10. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $12.29 that is $1K to $3K a year per listing.

Average price

$12.29under the $15 to $100 sweet spot

Price range

$4.06–$29.10

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.9%of orders · Amazon United States median 2.1%

35% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #479 within Lips. It carries 1,102 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

35%

Prime listings

97%

Out of stock, average day

1.9%

Average rank

#479in Lips

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

1,102per listing

Listings tracked

31

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months