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It Stays Roll on Body Adhesive

Fail

The top 5 products take 82% of clicks, so It Stays Roll on Body Adhesive is a Fail.

Flapen Score
49
49 / 100
Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 48
Market size
$94K/yr52K searches / yr
90-day growth
+11.5%search demand this quarter
Competition
82%top-5 click share · 8 brands · 10 sellers

Flapen Score

It Stays Roll on Body Adhesive against its category

The dotted line is the Beauty & Personal Care average. Past it, It Stays Roll on Body Adhesive is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The It Stays Roll on Body Adhesive market on Amazon at a glance

Shoppers on Amazon United States searched for It Stays Roll on Body Adhesive 52K times last year and spent an estimated $94K. The top 5 brands take 93% of clicks. Demand peaks in Feb. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 8.9% of those searches ended in a purchase.

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.9% of those searches ended in a purchase. Searches in the last 90 days moved +11.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $94K a year.

Searches, last 12 months
52K
Growth, 90 days vs prior 90
+11.5%
Conversion, latest week
8.9%
Market size, estimated
$94Ka year
Peak month
February1.6× the quietest month
Top search term
it stays body adhesive28K searches a year

02 · Price

A sale here is worth $20.39.

Listings sell for $20.39 on average, from $12.08 to $33.78. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $20.39 that is $5K to $10K a year per listing.

Average price
$20.39inside the $15 to $100 sweet spot
Price range
$12.08–$33.78
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$5K–$10K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #192 within Adhesives. It carries 2,214 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
91%
Out of stock, average day
5.0%
Average rank
#192in Adhesives
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
2,214per listing
Listings tracked
11

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top It Stays Roll on Body Adhesive products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

Brands

8 rising

Sellers

10

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

4%

  • Brand 137%
  • Brand 231%
  • Brand 318%
  • Brand 44%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (2 brands, 4%)

Demand

It Stays Roll on Body Adhesive search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.6×

Search terms

Top It Stays Roll on Body Adhesive search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • it stays body adhesive28K/yr
  • it stays13K/yr
  • it stays roll on body adhesive8K/yr
  • it stays wig adhesive3K/yr

Reviews and returns

What reviews say buyers love and hate about It Stays Roll on Body Adhesive

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Adhesion/Stickiness”
25%of negative reviews mention “Adhesion/Stickiness”
0.7%of orders come back
“Its very sticky”
A buyer, on “Adhesion/Stickiness”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common It Stays Roll on Body Adhesive questions

Answered from the same tracked data.