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Island Oil Jamaican Mango Lime

Fail

The top 5 brands take 100% of clicks, so Island Oil Jamaican Mango Lime is a Fail.

Flapen Score
45
45 / 100
Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 48
Market size
$107K/yr168K searches / yr
90-day growth
-10.5%search demand this quarter
Competition
39%top-5 click share · 5 brands · 98 sellers

Flapen Score

Island Oil Jamaican Mango Lime against its category

The dotted line is the Beauty & Personal Care average. Past it, Island Oil Jamaican Mango Lime is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Island Oil Jamaican Mango Lime market on Amazon at a glance

Shoppers on Amazon United States searched for Island Oil Jamaican Mango Lime 168K times last year and spent an estimated $107K. All 5 brands take every click. Demand peaks in Aug. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 5.7% of those searches ended in a purchase.

Shoppers searched for this 168K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -10.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $107K a year.

Searches, last 12 months
168K
Growth, 90 days vs prior 90
-10.5%
Conversion, latest week
5.7%
Market size, estimated
$107Ka year
Peak month
August1.8× the quietest month
Top search term
jamaican mango & lime93K searches a year

02 · Price

A sale here is worth $11.19.

Listings sell for $11.19 on average, from $5.66 to $29.41. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $11.19 that is $1K to $3K a year per listing.

Average price
$11.19under the $15 to $100 sweet spot
Price range
$5.66–$29.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #941 within Hair Treatment Oils. It carries 3,789 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
98%
Out of stock, average day
5.7%
Average rank
#941in Hair Treatment Oils
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
3,789per listing
Listings tracked
40

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
67 months

Products

Top Island Oil Jamaican Mango Lime products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

5 rising

Sellers

98

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

39%

Top 20: 85%

Open market

0%

  • Brand 190%
  • Brand 27%
  • Brand 32%
  • Brand 42%
  • Brand 50%
  • Open — no brand owns it (0%)

Demand

Island Oil Jamaican Mango Lime search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.8×

Search terms

Top Island Oil Jamaican Mango Lime search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • jamaican mango & lime93K/yr
  • mango and lime hair products10K/yr
  • jamaican mango and lime10K/yr
  • jamaican mango & lime oil5K/yr
  • jamaican lime and mango products7K/yr
  • jamaica mango & lime hair products5K/yr
  • mango lime hair products4K/yr
  • island oil4K/yr
  • jamaican hair products4K/yr
  • jamaican mango & lime braid refresher7K/yr

Reviews and returns

What reviews say buyers love and hate about Island Oil Jamaican Mango Lime

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Smell”
11%of negative reviews mention “Leak-Proof”
0.7%of orders come back
“Product leaked throughout packaging”
A buyer, on “Leak-Proof”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Island Oil Jamaican Mango Lime questions

Answered from the same tracked data.