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imari perfume by avon

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 18Growth 22Conversion 56Competition 14Returns 100Price range 84Avg price 95Brand share 0Review moat 63Quality gap 43

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Incredible$25.93

avg listing price — sweet spot $15–$100

Price range

Great$10.59–$42.42

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good964.55

avg incumbent reviews — the moat a new listing must climb

Conversion

Good4.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-6.4%

90-day search growth — must beat 0% to launch

Market size

Bad$72K

$72K/yr · 59K searches

Competition

Bad83%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, imari perfume by avon is a $72K/yr Amazon United States market (59K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 40/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

imari perfume by avon market data

Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
$65K–$78K
units × avg price
Conversion rate
4.7%
Avg BSR
#641
Page quality
0%
Prime
36%
Sponsored
45%
Out of stock
27.1%
Avg brand age
84 months
Avg seller age
153 days

Competition & brand share

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 rising

Sellers

30

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

0%

  • Generic57%
  • AVON40%
  • Avon Imari spray cologne3%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -6.4% search growth over the last 90 days.
2K2KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.7×

Top imari perfume by avon search terms

  • imari perfume by avon35K/yr
  • imari8K/yr
  • imari perfume8K/yr
  • avon imari5K/yr
  • avon imari perfume4K/yr
All search terms

Top imari perfume by avon products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$7K20%$14K30%$22K40%$29K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

What buyers say about imari perfume by avon

What buyers praise and complain about, mined from review topics.

What buyers love

Smell76%

“Subtle smell”

Value For Money9%

“The price is affordable”

Gifting Purpose5%

“Gift”

Advertised Vs Actual Product4%

“Like it”

Cleansing2%

“Keeps you feeling clean”

Quality-Overall1%

“Aside from that there are no complaints”

Adhesion/Stickiness1%

“Amazing deodorant without stickiness”

Durability1%

“Its long lasting”

Ease Of Application1%

“easy to apply”

Size-Overall1%

“Nice size bottle”

What buyers complain about

Smell48%

“No lasting scent”

Allergies18%

“Causes irritation”

Size-Overall18%

“too small for the price”

Advertised Vs Actual Product9%

“The product doesnt seem the same”

Dilute/Watery3%

“Smells watery”

Strength3%

“Not as strong as directly from Avon”

Top return reasons

Smell50%
Value For Money29%
Functionality-Overall14%
Color7%

Common questions

Is imari perfume by avon profitable to sell on Amazon United States?
The niche generates $72K/yr across 11 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -6.4%. Flapen's verdict: Skip it (40/100).
How competitive is the imari perfume by avon niche?
3 brands and 30 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in imari perfume by avon?
Top complaints mined from reviews: Smell, Allergies, Size-Overall. The return rate is 0.1%.
When does demand for imari perfume by avon peak?
Demand peaks in Dec; the busiest month runs 1.7× the quietest.
What does it cost to enter the imari perfume by avon niche?
Listings span $10.59–$42.42; the average listing price is $25.93 (sweet spot $15–$100). The average incumbent carries 965 reviews — the moat a new listing must climb.