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Image Sunscreen

Maybe

Products sell for $42.13 on average, inside the sweet spot. But the top 5 brands take 100% of clicks, so Image Sunscreen is a Maybe.

Flapen Score
52
52 / 100
Top 29% of 10,978 Beauty & Personal Care niches · +4 vs the category median of 48
Market size
$215K/yr48K searches / yr
90-day growth
+36.3%search demand this quarter
Competition
90%top-5 click share · 1 brands · 3 sellers

Flapen Score

Image Sunscreen against its category

The dotted line is the Beauty & Personal Care average. Past it, Image Sunscreen is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Image Sunscreen market on Amazon at a glance

Shoppers on Amazon United States searched for Image Sunscreen 48K times last year and spent an estimated $215K. One brand takes every click. Demand peaks in Mar–Apr–May–Jun–Jul. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 10.6% of those searches ended in a purchase.

Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved +36.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $215K a year.

Searches, last 12 months
48K
Growth, 90 days vs prior 90
+36.3%
Conversion, latest week
10.6%
Market size, estimated
$215Ka year
Peak month
June3.7× the quietest month
Top search term
image skincare sunscreen26K searches a year

02 · Price

A sale here is worth $42.13.

Listings sell for $42.13 on average, from $25.78 to $52.56. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 500 to 750 of them. At $42.13 that is $21K to $32K a year per listing.

Average price
$42.13inside the $15 to $100 sweet spot
Price range
$25.78–$52.56
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
500–750
Revenue per listing a year
$21K–$32K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

38% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,052 within Sunscreens & Tanning Products. It carries 1,056 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
38%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#2,052in Sunscreens & Tanning Products
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
1,056per listing
Listings tracked
8

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
57 months

Products

Top Image Sunscreen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.

Brands

1 flat

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

0%

  • Brand 1100%
  • Open — no brand owns it (0%)

Demand

Image Sunscreen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 3.7×

Search terms

Top Image Sunscreen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • image skincare sunscreen26K/yr
  • image sunscreen15K/yr
  • image tinted moisturizer spf 305K/yr
  • image sunscreen spf 50 face3K/yr

Reviews and returns

What reviews say buyers love and hate about Image Sunscreen

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
10%of negative reviews mention “Value For Money”
1.1%of orders come back
“overall I do think it's very expensive”
A buyer, on “Value For Money”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Image Sunscreen questions

Answered from the same tracked data.