Igora L-89

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -10.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.

Searches, last 12 months

78K

Growth, 90 days vs prior 90

-10.1%

Conversion, latest week

6.9%

Market size, estimated

$78Ka year

Top search term

igora l-8917K searches a year

Listings sell for $14.40 on average, from $12.04 to $16.39. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 750 to 1,000 of them. At $14.40 that is $11K to $14K a year per listing.

Average price

$14.40under the $15 to $100 sweet spot

Price range

$12.04–$16.39

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

750–1,000

Revenue per listing a year

$11K–$14K

Returns

0.5%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,120 within Hair Coloring Products. It carries 1,728 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#1,120in Hair Coloring Products

Average rating

4.73 starsAmazon United States average 4.42 stars

Average reviews

1,728per listing

Listings tracked

8

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

70 months