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Hyaluronic Acid Gel

Fail

The average product has 19,023 reviews to catch up to, so Hyaluronic Acid Gel is a Fail.

Flapen Score
47
47 / 100
Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 48
Market size
$110K/yr61K searches / yr
90-day growth
+4.8%search demand this quarter
Competition
71%top-5 click share · 11 brands · 22 sellers

Flapen Score

Hyaluronic Acid Gel against its category

The dotted line is the Beauty & Personal Care average. Past it, Hyaluronic Acid Gel is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hyaluronic Acid Gel market on Amazon at a glance

Shoppers on Amazon United States searched for Hyaluronic Acid Gel 61K times last year and spent an estimated $110K. The top 5 brands take 86% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 7.4% of those searches ended in a purchase.

Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $110K a year.

Searches, last 12 months
61K
Growth, 90 days vs prior 90
+4.8%
Conversion, latest week
7.4%
Market size, estimated
$110Ka year
Top search term
hyaluronic acid for microneedling16K searches a year

02 · Price

A sale here is worth $24.13.

Listings sell for $24.13 on average, from $9.66 to $40.15. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $24.13 that is $6K to $12K a year per listing.

Average price
$24.13inside the $15 to $100 sweet spot
Price range
$9.66–$40.15
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$6K–$12K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #363 within Serums. It carries 19,023 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#363in Serums
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
19,023per listing
Listings tracked
16

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
49 months

Products

Top Hyaluronic Acid Gel products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 71% of clicks. A locked shelf that new listings rarely crack.

$0$11K$22K$33K$44K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

22

Est. top-5 brand share

86%

Top 20: 100%

Est. top-5 click share

71%

Top 20: 100%

Open market

9%

  • Cosmedica Skincare32%
  • WNP24%
  • SenAllis Cosmetics13%
  • The Ordinary9%
  • PROF.LING8%
  • ZealSea5%
  • Open — no brand owns it (5 brands, 9%)

Demand

Hyaluronic Acid Gel search demand

Weekly searches over the year. Pick a range.

3K2KSpike '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26

Search terms

Top Hyaluronic Acid Gel search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • hyaluronic acid for microneedling16K/yr
  • pure hyaluronic acid serum for microneedling7K/yr
  • hyaluronic acid serum for microneedling12K/yr
  • cosmedica pure hyaluronic acid serum13K/yr
  • hyaron7K/yr
  • hyaluronic acid microneedling4K/yr
  • cosmedica hyaluronic acid serum2K/yr

Reviews and returns

What reviews say buyers love and hate about Hyaluronic Acid Gel

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Moist/Dry”
11%of negative reviews mention “Smell”
0.3%of orders come back
“Weird Smell”
A buyer, on “Smell”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Hyaluronic Acid Gel questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data