Hyaluronic Acid Cleanser
FailThe top 5 brands take 100% of clicks, so Hyaluronic Acid Cleanser is a Fail.
- Flapen Score
- 47 / 100Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 4847
- Market size
- $657K/yr429K searches / yr
- 90-day growth
- -2.4%search demand this quarter
- Competition
- 68%top-5 click share · 3 brands · 627 sellers
Flapen Score
Hyaluronic Acid Cleanser against its category
The dotted line is the Beauty & Personal Care average. Past it, Hyaluronic Acid Cleanser is stronger. Inside it, weaker.
Market
The Hyaluronic Acid Cleanser market on Amazon at a glance
Shoppers on Amazon United States searched for Hyaluronic Acid Cleanser 429K times last year and spent an estimated $657K. All 3 brands take every click. Demand peaks in Oct–Nov. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 11.0% of those searches ended in a purchase.
Shoppers searched for this 429K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved -2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $657K a year.
- Searches, last 12 months
- 429K
- Growth, 90 days vs prior 90
- -2.4%
- Conversion, latest week
- 11.0%
- Market size, estimated
- $657Ka year
- Peak month
- November2.0× the quietest month
- Top search term
- neutrogena hydro boost face wash87K searches a year
02 · Price
A sale here is worth $13.96.
Listings sell for $13.96 on average, from $8.01 to $27.76. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 4,000 to 5,000 of them. At $13.96 that is $56K to $70K a year per listing.
- Average price
- $13.96under the $15 to $100 sweet spot
- Price range
- $8.01–$27.76
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- $56K–$70K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #190 within Cleansers. It carries 5,565 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #190in Cleansers
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 5,565per listing
- Listings tracked
- 14
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 79 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 79 months
Products
Top Hyaluronic Acid Cleanser products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.
Brands
3 flat
Sellers
627
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
0%
- Brand 161%
- Brand 224%
- Brand 315%
- Open — no brand owns it (0%)
Demand
Hyaluronic Acid Cleanser search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 2.0×
Search terms
Top Hyaluronic Acid Cleanser search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- neutrogena hydro boost face wash87K/yr
- loreal face wash53K/yr
- derma e face wash38K/yr
- neutrogena hydro boost cleanser36K/yr
- neutrogena face wash cleansing29K/yr
- hydro boost face wash25K/yr
- hydroboost face wash20K/yr
- neutrogena hydro boost gel cleanser15K/yr
- neutrogena hydro boost hydrating gel cleanser10K/yr
- loreal cleanser10K/yr
Reviews and returns
What reviews say buyers love and hate about Hyaluronic Acid Cleanser
We read the reviews and the return reasons for every product selling here.
“Smell is horrible”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hyaluronic Acid Cleanser questions
Answered from the same tracked data.









