Huda Beauty Eyeshadow Palette

Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8K a year.

Searches, last 12 months

96K

Growth, 90 days vs prior 90

-12.5%

Conversion, latest week

0.2%

Market size, estimated

$8Ka year

Peak month

December2.0× the quietest month

Top search term

huda beauty eyeshadow palette55K searches a year

Listings sell for $35.60 on average, from $7.72 to $119.81. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $35.60 that is $0 to $4K a year per listing.

Average price

$35.60inside the $15 to $100 sweet spot

Price range

$7.72–$119.81

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

2.6%of orders · Amazon United States median 2.1%

61% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 16.4% of listings are out of stock. The average listing ranks #833 within Eyes. It carries 4,494 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

87%

Out of stock, average day

16.4%

Average rank

#833in Eyes

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

4,494per listing

Listings tracked

31

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

52 months