Hourglass Mascara

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.5% of those searches ended in a purchase. Searches in the last 90 days moved +5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $336K a year.

Searches, last 12 months

85K

Growth, 90 days vs prior 90

+5.5%

Conversion, latest week

13.5%

Market size, estimated

$336Ka year

Peak month

December1.7× the quietest month

Top search term

hourglass mascara76K searches a year

Listings sell for $29.24 on average, from $17.64 to $33.17. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 2,500 to 3,000 of them. At $29.24 that is $73K to $88K a year per listing.

Average price

$29.24inside the $15 to $100 sweet spot

Price range

$17.64–$33.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

2,500–3,000

Revenue per listing a year

$73K–$88K

Returns

2.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #297 within Eyes. It carries 1,042 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#297in Eyes

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

1,042per listing

Listings tracked

4

The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

75 months