Home and Body Co

Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -15.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.

Searches, last 12 months

83K

Growth, 90 days vs prior 90

-15.3%

Conversion, latest week

1.7%

Market size, estimated

$52Ka year

Peak month

March2.0× the quietest month

Top search term

home and body company hand soap22K searches a year

Listings sell for $36.20 on average, from $11.16 to $74.41. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $36.20 that is $0 to $4K a year per listing.

Average price

$36.20inside the $15 to $100 sweet spot

Price range

$11.16–$74.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

1.0%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 15.9% of listings are out of stock. The average listing ranks #1,243 within Foot & Hand Care. It carries 269 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

88%

Out of stock, average day

15.9%

Average rank

#1,243in Foot & Hand Care

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

269per listing

Listings tracked

26

8 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months

8

Successful launches

7Amazon's first-year sales bar

Average brand age

73 months