hollywood beauty
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great10.1%search→purchase rate — share of searches ending in a sale
Avg price
Great$16.14avg listing price — sweet spot $15–$100
Price range
Great$7.89–$36.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,279.09avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-2.5%90-day search growth — must beat 0% to launch
Competition
Bad78%top-5 click share — a locked-up shelf
Market size
Bad$54K$54K/yr · 33K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, hollywood beauty is a $54K/yr Amazon United States market (33K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 42/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
hollywood beauty market data
- Units sold / yr
- 3K–3K
- avg 250–500/product
- Revenue / yr
- $40K–$48K
- units × avg price
- Conversion rate
- 10.1%
- Avg BSR
- #272
- Page quality
- 0%
- Prime
- 82%
- Sponsored
- 45%
- Out of stock
- 0.0%
- Avg brand age
- 77 months
- Avg seller age
- 158 days
Competition & brand share
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 flat
Sellers
33
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
0%
- Hollywood Beauty87%
- Natures-Star7%
- NATUROPATHY NATURE. THERAPY. BEAUTY4%
- LAB BULKS ESSENTIAL OIL3%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 96 weeks — -2.5% search growth over the last 90 days.Peak months: Sep, Oct · busiest ÷ quietest = 2.5×
Top hollywood beauty search terms
- hollywood beauty tea tree oil17K/yr
- tea tree oil bulk5K/yr
- hollywood tea tree oil4K/yr
- tea tree oil hollywood beauty4K/yr
- tea tree oil 16 oz3K/yr
Top hollywood beauty products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Hollywood Beauty Tea Tree Oil for Hair Scalp and Skin 16 fl oz - Moisturizes Dry Itchy Scalp Fungus Fighter Blended with Vitamin E & Aloe
Hollywood Beauty$14.594.6★4,096 rev
HOLLYWOOD BEAUTY Tea Tree Oil Skin & Scalp Treatment 8 oz
Hollywood Beauty$12.164.3★46 rev
Hollywood Beauty Tea Tree Oil Skin & Scalp Treatment 2 oz (Pack of 4)
Hollywood Beauty$18.114.6★102 rev
Hollywood Beauty Tea Tree Oil for Hair Scalp and Skin 8 fl oz - Moisturizes Dry Itchy Scalp Blended with Vitamin E & Aloe
Hollywood Beauty$7.894.6★4,096 rev
Hollywood Beauty Tea Tree & Rosemary Nourishing Scalp & Hair Balm 8 oz - Conditions and Softens Hair
Hollywood Beauty$8.854.4★60 rev
Newest
by launch date
Hollywood Beauty Tea Tree & Rosemary Scalp Refresh + Detox Serum 8 oz - Soothes the Scalp and Removes Buildup
Hollywood Beauty$8.7143 rev
Hollywood Beauty Tea Tree & Rosemary Nourishing Scalp & Hair Balm 8 oz - Conditions and Softens Hair
Hollywood Beauty$8.8560 rev
Hollywood Beauty Tea Tree & Rosemary Deep Hydration Masque 18 oz - Restores Moisture
Hollywood Beauty$9.0344 rev
Naturopathy Tea Tree Essential Oil Therapeutic Grade Premium Quality Perfect for Aromatherapy (16 fl oz)
NATUROPATHY NATURE. THERAPY. BEAUTY$17.8414 rev
Lab Bulks Essential Oil Tea Tree Essential Oil 16 oz Big Bottle for Diffuser Face Hair Aromatherapy and Tea Tree Spray (473 ml)
LAB BULKS ESSENTIAL OIL$22.66275 rev
Trending
90-day click momentumNaturopathy Tea Tree Essential Oil Therapeutic Grade Premium Quality Perfect for Aromatherapy (16 fl oz)
NATUROPATHY NATURE. THERAPY. BEAUTY$17.844.5★
Hollywood Beauty Tea Tree & Rosemary Deep Hydration Masque 18 oz - Restores Moisture
Hollywood Beauty$9.034.5★
Hollywood Beauty Tea Tree & Rosemary Nourishing Scalp & Hair Balm 8 oz - Conditions and Softens Hair
Hollywood Beauty$8.854.4★
Hollywood Beauty Tea Tree & Rosemary Scalp Refresh + Detox Serum 8 oz - Soothes the Scalp and Removes Buildup
Hollywood Beauty$8.714.3★
Hollywood Beauty Tea Tree Oil Skin & Scalp Treatment 2 oz (Pack of 4)
Hollywood Beauty$18.114.6★
What buyers say about hollywood beauty
What buyers praise and complain about, mined from review topics.What buyers love
“The aroma scent is pleasant”
“Smooth and hydrate the skin”
“Good ammount of product for the price as well”
“Greet product”
“The skin stays soft and smooth”
“Great for dry scalp”
“Nice texture”
“easy to use”
“It has some great ingredients for hair growth, however it has a long list of otheer ingredients that can be harsh on your scalp and skin”
“Does what it claims”
What buyers complain about
“Leaked”
“Suuuuper strong mint scent”
“It becomes very itchy”
“making it look greasy”
“but not anywhere in the description. which indeed claims only one ingredient”
“it wasn't strong enough”
“False ADVERTISED”
“I found this to be hydrating although not as hydrating as some other mask”
“cheap oil overpriced”
“rather diluted. to an undisclosed degree”
Top return reasons
Common questions
- Is hollywood beauty profitable to sell on Amazon United States?
- The niche generates $54K/yr across 11 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -2.5%. Flapen's verdict: Skip it (42/100).
- How competitive is the hollywood beauty niche?
- 4 brands and 33 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in hollywood beauty?
- Top complaints mined from reviews: Leak-Proof, Smell, Allergies. The return rate is 0.4%.
- When does demand for hollywood beauty peak?
- Demand peaks in Sep–Oct; the busiest month runs 2.5× the quietest.
- What does it cost to enter the hollywood beauty niche?
- Listings span $7.89–$36.27; the average listing price is $16.14 (sweet spot $15–$100). The average incumbent carries 1,279 reviews — the moat a new listing must climb.