Hippo Ears

Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4K a year.

Searches, last 12 months

10K

Growth, 90 days vs prior 90

+17.4%

Conversion, latest week

3.6%

Market size, estimated

$4Ka year

Peak month

October10.1× the quietest month

Top search term

hippo ears5K searches a year

Listings sell for $11.88 on average, from $5.64 to $21.42. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $11.88 that is $0 to $1K a year per listing.

Average price

$11.88under the $15 to $100 sweet spot

Price range

$5.64–$21.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.7%of orders · Amazon United States median 2.1%

50% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #3,048 within Clips & Barrettes. It carries 3,983 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

90%

Out of stock, average day

10.5%

Average rank

#3,048in Clips & Barrettes

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

3,983per listing

Listings tracked

10

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months