Highlighting Comb

Shoppers searched for this 121K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months

121K

Growth, 90 days vs prior 90

-4.3%

Conversion, latest week

5.3%

Market size, estimated

$51Ka year

Peak month

April1.6× the quietest month

Top search term

highlighting comb46K searches a year

Listings sell for $7.96 on average, from $4.12 to $14.87. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $7.96 that is $2K to $4K a year per listing.

Average price

$7.96under the $15 to $100 sweet spot

Price range

$4.12–$14.87

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$2K–$4K

Returns

0.9%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #519 within Hair Combs. It carries 3,117 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

100%

Out of stock, average day

6.4%

Average rank

#519in Hair Combs

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

3,117per listing

Listings tracked

19

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

43 months