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Hers Shampoo and Conditioner Set

Maybe

An estimated 0.9% of orders come back. But the top 5 brands take 100% of clicks, so Hers Shampoo and Conditioner Set is a Maybe.

Flapen Score
54
54 / 100
Top 22% of 10,978 Beauty & Personal Care niches · +6 vs the category median of 48
Market size
$2.0M/yr883K searches / yr
90-day growth
-17.0%search demand this quarter
Competition
81%top-5 click share · 5 brands · 12 sellers

Flapen Score

Hers Shampoo and Conditioner Set against its category

The dotted line is the Beauty & Personal Care average. Past it, Hers Shampoo and Conditioner Set is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hers Shampoo and Conditioner Set market on Amazon at a glance

Shoppers on Amazon United States searched for Hers Shampoo and Conditioner Set 883K times last year and spent an estimated $2.0M. All 5 brands take every click. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 5.8% of those searches ended in a purchase.

Shoppers searched for this 883K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved -17.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.0M a year.

Searches, last 12 months
883K
Growth, 90 days vs prior 90
-17.0%
Conversion, latest week
5.8%
Market size, estimated
$2.0Ma year
Top search term
hers hair regrowth treatment270K searches a year

02 · Price

A sale here is worth $38.44.

Listings sell for $38.44 on average, from $22.33 to $84.85. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At $38.44 that is $96K to $115K a year per listing.

Average price
$38.44inside the $15 to $100 sweet spot
Price range
$22.33–$84.85
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
2,500–3,000
Revenue per listing a year
$96K–$115K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #273 within Hair Loss Products. It carries 3,924 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#273in Hair Loss Products
Average rating
4.13 starsAmazon United States average 4.42 stars
Average reviews
3,924per listing
Listings tracked
12

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Hers Shampoo and Conditioner Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

12

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

0%

  • Brand 175%
  • Brand 216%
  • Brand 35%
  • Brand 42%
  • Brand 51%

Demand

Hers Shampoo and Conditioner Set search demand

Weekly searches over the year. Pick a range.

18K13KSpike '26May '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26

Search terms

Top Hers Shampoo and Conditioner Set search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hers hair regrowth treatment270K/yr
  • hers301K/yr
  • hers minoxidil for women43K/yr
  • hers shampoo48K/yr
  • hers shampoo and conditioner set40K/yr
  • hers hair growth39K/yr
  • hers gummies hair growth20K/yr
  • hers minoxidil20K/yr
  • hers hair regrowth treatment pill11K/yr
  • hers hair growth gummies6K/yr

Reviews and returns

What reviews say buyers love and hate about Hers Shampoo and Conditioner Set

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Hair Growth”
13%of negative reviews mention “Value For Money”
0.9%of orders come back
“Too costly”
A buyer, on “Value For Money”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Hers Shampoo and Conditioner Set questions

Answered from the same tracked data.