Hermes Deodorant for Men

Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.8% of those searches ended in a purchase. Searches in the last 90 days moved +3.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.

Searches, last 12 months

10K

Growth, 90 days vs prior 90

+3.4%

Conversion, latest week

11.8%

Market size, estimated

$48Ka year

Top search term

hermes deodorant for men5K searches a year

Listings sell for $43.01 on average, from $29.63 to $50.83. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 100 to 250 of them. At $43.01 that is $4K to $11K a year per listing.

Average price

$43.01inside the $15 to $100 sweet spot

Price range

$29.63–$50.83

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

100–250

Revenue per listing a year

$4K–$11K

Returns

0.7%of orders · Amazon United States median 2.1%

30% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 13.5% of listings are out of stock. The average listing ranks #1,488 within Deodorants & Antiperspirants. It carries 539 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings

30%

Prime listings

90%

Out of stock, average day

13.5%

Average rank

#1,488in Deodorants & Antiperspirants

Average rating

4.17 starsAmazon United States average 4.42 stars

Average reviews

539per listing

Listings tracked

10

The brands on the shelf have sold for 125 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

125 months