Herbivore Eye Cream

Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -21.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $142K a year.

Searches, last 12 months

73K

Growth, 90 days vs prior 90

-21.9%

Conversion, latest week

3.9%

Market size, estimated

$142Ka year

Peak month

December2.1× the quietest month

Top search term

herbivore43K searches a year

Listings sell for $49.29 on average, from $24.83 to $81.68. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $49.29 that is $5K to $12K a year per listing.

Average price

$49.29inside the $15 to $100 sweet spot

Price range

$24.83–$81.68

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$5K–$12K

Returns

2.1%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #1,188 within Cleansers. It carries 318 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

11.5%

Average rank

#1,188in Cleansers

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

318per listing

Listings tracked

23

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

74 months