Her+ Calcium

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -61.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months

78K

Growth, 90 days vs prior 90

-61.5%

Conversion, latest week

4.4%

Market size, estimated

$50Ka year

Top search term

her calcium9K searches a year

Listings sell for $14.65 on average, from $8.38 to $19.95. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $14.65 that is $4K to $7K a year per listing.

Average price

$14.65under the $15 to $100 sweet spot

Price range

$8.38–$19.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

250–500

Revenue per listing a year

$4K–$7K

Returns

0.9%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 19.2% of listings are out of stock. The average listing ranks #381 within Eyes. It carries 2,891 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

19.2%

Average rank

#381in Eyes

Average rating

4.00 starsAmazon United States average 4.42 stars

Average reviews

2,891per listing

Listings tracked

6

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

38 months