Hemp Lip Balm

Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -17.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.

Searches, last 12 months

117K

Growth, 90 days vs prior 90

-17.7%

Conversion, latest week

6.2%

Market size, estimated

$62Ka year

Peak month

December3.9× the quietest month

Top search term

hempz lip balm57K searches a year

Listings sell for $8.66 on average, from $4.18 to $17.37. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $8.66 that is $2K to $4K a year per listing.

Average price

$8.66under the $15 to $100 sweet spot

Price range

$4.18–$17.37

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$2K–$4K

Returns

0.6%of orders · Amazon United States median 2.1%

37% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #1,054 within Lip Care. It carries 458 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

37%

Prime listings

89%

Out of stock, average day

8.1%

Average rank

#1,054in Lip Care

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

458per listing

Listings tracked

19

8 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months

8

Successful launches

5Amazon's first-year sales bar

Average brand age

64 months