Hello Kitty Charms

Shoppers searched for this 668K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -25.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $127K a year.

Searches, last 12 months

668K

Growth, 90 days vs prior 90

-25.0%

Conversion, latest week

2.0%

Market size, estimated

$127Ka year

Peak month

August1.6× the quietest month

Top search term

hello kitty charms223K searches a year

Listings sell for $9.61 on average, from $5.05 to $23.74. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $9.61 that is $2K to $5K a year per listing.

Average price

$9.61under the $15 to $100 sweet spot

Price range

$5.05–$23.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$2K–$5K

Returns

0.8%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #433 within Nail Art Accessories. It carries 883 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

15.4%

Average rank

#433in Nail Art Accessories

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

883per listing

Listings tracked

40

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

25 months