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Heart Nail Stickers

Fail

Demand is soft, at -96.3% this quarter, so Heart Nail Stickers is a Fail.

Flapen Score
47
47 / 100
Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 48
Market size
$62K/yr434K searches / yr
90-day growth
-96.3%search demand this quarter
Competition
34%top-5 click share · 24 brands · 26 sellers

Flapen Score

Heart Nail Stickers against its category

The dotted line is the Beauty & Personal Care average. Past it, Heart Nail Stickers is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Heart Nail Stickers market on Amazon at a glance

Shoppers on Amazon United States searched for Heart Nail Stickers 434K times last year and spent an estimated $62K. The top 5 brands take 53% of clicks. Demand peaks in Jan–Feb. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 434K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -96.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.

Searches, last 12 months
434K
Growth, 90 days vs prior 90
-96.3%
Conversion, latest week
2.2%
Market size, estimated
$62Ka year
Peak month
February46.8× the quietest month
Top search term
heart nail stickers67K searches a year

02 · Price

A sale here is worth $6.50.

Listings sell for $6.50 on average, from $4.29 to $9.30. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $6.50 that is $650 to $2K a year per listing.

Average price
$6.50under the $15 to $100 sweet spot
Price range
$4.29–$9.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
100–250
Revenue per listing a year
$650–$2K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #866 within Nail Art Accessories. It carries 349 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
6.2%
Average rank
#866in Nail Art Accessories
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
349per listing
Listings tracked
43

04 · Newcomers

0 of last year's 16 launches cleared the first-year sales bar.

16 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
16
Successful launches
0Amazon's first-year sales bar
Average brand age
21 months

Products

Top Heart Nail Stickers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

24 falling

Sellers

26

Top-5 brand share

53%

Top 20: 97%

Top-5 click share

34%

Top 20: 77%

Open market

41%

  • Brand 114%
  • Brand 214%
  • Brand 311%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Heart Nail Stickers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 46.8×

Search terms

Top Heart Nail Stickers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • heart nail stickers67K/yr
  • nail stickers hearts8K/yr
  • valentines nail stickers91K/yr
  • heart stickers for nails11K/yr
  • heart nail decals13K/yr
  • nail heart stickers9K/yr
  • heart nail art8K/yr
  • valentines day nail stickers46K/yr
  • valentine nail stickers62K/yr
  • heart nail stickers for nail art4K/yr

Reviews and returns

What reviews say buyers love and hate about Heart Nail Stickers

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Adhesion/Stickiness”
13%of negative reviews mention “Adhesion/Stickiness”
1.1%of orders come back
“Didn't stick to plastic”
A buyer, on “Adhesion/Stickiness”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Heart Nail Stickers questions

Answered from the same tracked data.