Heart Nail Charms
FailDemand is soft, at -92.5% this quarter, so Heart Nail Charms is a Fail.
- Flapen Score
- 45 / 100Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 4845
- Market size
- $42K/yr230K searches / yr
- 90-day growth
- -92.5%search demand this quarter
- Competition
- 26%top-5 click share · 49 brands · 55 sellers
Flapen Score
Heart Nail Charms against its category
The dotted line is the Beauty & Personal Care average. Past it, Heart Nail Charms is stronger. Inside it, weaker.
Market
The Heart Nail Charms market on Amazon at a glance
Shoppers on Amazon United States searched for Heart Nail Charms 230K times last year and spent an estimated $42K. The top 5 brands take 38% of clicks. Demand peaks in Jan–Feb. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 2.5% of those searches ended in a purchase.
Shoppers searched for this 230K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -92.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.
- Searches, last 12 months
- 230K
- Growth, 90 days vs prior 90
- -92.5%
- Conversion, latest week
- 2.5%
- Market size, estimated
- $42Ka year
- Peak month
- February13.5× the quietest month
- Top search term
- heart nail charms42K searches a year
02 · Price
A sale here is worth $7.20.
Listings sell for $7.20 on average, from $3.96 to $13.41. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $7.20 that is $720 to $2K a year per listing.
- Average price
- $7.20under the $15 to $100 sweet spot
- Price range
- $3.96–$13.41
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $720–$2K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #963 within Nail Art Accessories. It carries 580 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 100%
- Out of stock, average day
- 3.2%
- Average rank
- #963in Nail Art Accessories
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 580per listing
- Listings tracked
- 67
04 · Newcomers
1 of last year's 19 launches cleared the first-year sales bar.
19 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 19
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 23 months
Products
Top Heart Nail Charms products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 26% of clicks. An open shelf where new products get seen.
Brands
49 flat
Sellers
55
Top-5 brand share
38%
Top 20: 77%
Top-5 click share
26%
Top 20: 63%
Open market
58%
- Brand 19%
- Brand 29%
- Brand 38%
- Brand 47%
- Brand 55%
- Brand 64%
Demand
Heart Nail Charms search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb · busiest ÷ quietest = 13.5×
Search terms
Top Heart Nail Charms search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- heart nail charms42K/yr
- heart charms for nails16K/yr
- heart rhinestones for nails8K/yr
- nail heart charms4K/yr
- heart gems for nails5K/yr
- heart nail gems6K/yr
- valentines nail charms50K/yr
- valentine nail charms36K/yr
- valentines day nail charms33K/yr
- valentines charms for nails8K/yr
Reviews and returns
What reviews say buyers love and hate about Heart Nail Charms
We read the reviews and the return reasons for every product selling here.
“They break really easily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Heart Nail Charms questions
Answered from the same tracked data.









