Is hawas fire profitable to sell on Amazon United States?

The niche generates $293K/yr across 3 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -0.8%. Flapen's verdict: Skip it (49/100).

How competitive is the hawas fire niche?

3 brands and 28 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in hawas fire?

Top complaints mined from reviews: Smell, Quality-Overall, Moist/Dry. The return rate is 0.0%.

When does demand for hawas fire peak?

Demand peaks in Aug–Sep–Oct–Nov–Dec; the busiest month runs 2.4× the quietest.

What does it cost to enter the hawas fire niche?

Listings span $14.56–$38.49; the average listing price is $27.10 (sweet spot $15–$100). The average incumbent carries 453 reviews — the moat a new listing must climb.

hawas fire

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Avg price

Incredible$27.10

avg listing price — sweet spot $15–$100

Price range

Great$14.56–$38.49

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great453.33

avg incumbent reviews — the moat a new listing must climb

Market size

Good$293K

$293K/yr · 275K searches

Conversion

Okay3.9%

search→purchase rate — share of searches ending in a sale

Growth

Bad-0.8%

90-day search growth — must beat 0% to launch

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals Quality Gap Out of Stock

According to Flapen's Amazon United States niche tracking, hawas fire is a $293K/yr Amazon United States market (275K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug–Sep–Oct–Nov–Dec. Verdict: Skip it — 49/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

hawas fire market data

Units sold / yr: 8K–10K; avg 4,000–5,000/product
Revenue / yr: $217K–$271K; units × avg price
Conversion rate: 3.9%
Avg BSR: #208
Page quality: 0%
Prime: 33%
Sponsored: 67%
Out of stock: 0.0%
Avg brand age: 42 months
Avg seller age: 152 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

RASASI73%
xinhaul20%
A CENTER6%

Demand & seasonality

Weekly Amazon search volume, last 72 weeks — -0.8% search growth over the last 90 days.

Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.4×

Open Trend

Top hawas fire products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 3 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

RASASI Hawas Fire Eau De Parfum Spray 100ML(3.4 Oz) - Bold Long Lasting Arabian Perfume For Men With A Fiery Essence - Indulge In A Luxurious Perfume Men That Captures Masculine Elegance And Strength

RASASI$38.494.6★1,324 rev

xinhaul Hsswa Fire Eau De Parfum Long Lasting Fragrance Perfum Indulge In A Luxurious Perfume Men That Captures Masculine Elegance And Strength(100ml 3.4 oz)

xinhaul$28.263.8★29 rev

A CENTER Hawaii Fire Mens Eau de Parfum 3.0 Fl Oz Spicy Cologne Long Lasting Amber & Pepper Scent Gift for men

A CENTER$14.563.5★7 rev

Newest

by launch date

xinhaul Hsswa Fire Eau De Parfum Long Lasting Fragrance Perfum Indulge In A Luxurious Perfume Men That Captures Masculine Elegance And Strength(100ml 3.4 oz)

xinhaul$28.2629 rev

3mo ago

A CENTER Hawaii Fire Mens Eau de Parfum 3.0 Fl Oz Spicy Cologne Long Lasting Amber & Pepper Scent Gift for men

A CENTER$14.567 rev

5mo ago

RASASI Hawas Fire Eau De Parfum Spray 100ML(3.4 Oz) - Bold Long Lasting Arabian Perfume For Men With A Fiery Essence - Indulge In A Luxurious Perfume Men That Captures Masculine Elegance And Strength

RASASI$38.491,324 rev

1y ago

What buyers say about hawas fire

What buyers praise and complain about, mined from review topics.

What buyers love

Smell75%

“Amazing smell”

Quality-Overall7%

“Amazing quality”

Durability5%

“longevity and quality”

Value For Money5%

“Good price”

Color1%

“Bottle is a pretty red”

Size-Overall1%

“nice case and good size bottle”

Protection1%

“Blind buy safe its good”

Soft Feel1%

“Smooth”

Texture/Consistency-Overall1%

“Its smooth and projects”

Design-Overall0%

“The presentation and bottle design feel premium, adding to the overall experience”

What buyers complain about

Smell53%

“Pure alcohol and no scent”

Quality-Overall15%

“the bottle is of poor quality”

Moist/Dry6%

“dries down like Hawas”

Strength5%

“Super weak”

Durability5%

“it did'nt last more than about 3 hours”

Alcohol Content3%

“High Alcohol”

Common questions

Is hawas fire profitable to sell on Amazon United States?: The niche generates $293K/yr across 3 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -0.8%. Flapen's verdict: Skip it (49/100).
How competitive is the hawas fire niche?: 3 brands and 28 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in hawas fire?: Top complaints mined from reviews: Smell, Quality-Overall, Moist/Dry. The return rate is 0.0%.
When does demand for hawas fire peak?: Demand peaks in Aug–Sep–Oct–Nov–Dec; the busiest month runs 2.4× the quietest.
What does it cost to enter the hawas fire niche?: Listings span $14.56–$38.49; the average listing price is $27.10 (sweet spot $15–$100). The average incumbent carries 453 reviews — the moat a new listing must climb.