Hand Serum

Shoppers searched for this 221K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.4% of those searches ended in a purchase. Searches in the last 90 days moved -17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $595K a year.

Searches, last 12 months

221K

Growth, 90 days vs prior 90

-17.3%

Conversion, latest week

10.4%

Market size, estimated

$595Ka year

Top search term

paume renewing hand serum44K searches a year

Listings sell for $25.88 on average, from $8.90 to $41.82. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,500 to 2,000 of them. At $25.88 that is $39K to $52K a year per listing.

Average price

$25.88inside the $15 to $100 sweet spot

Price range

$8.90–$41.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

1,500–2,000

Revenue per listing a year

$39K–$52K

Returns

0.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #98 within Foot & Hand Care. It carries 1,027 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

1.9%

Average rank

#98in Foot & Hand Care

Average rating

4.32 starsAmazon United States average 4.42 stars

Average reviews

1,027per listing

Listings tracked

13

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

68 months