Hand Sanitizer Holder

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $218K a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

+7.4%

Conversion, latest week

1.4%

Market size, estimated

$218Ka year

Peak month

August3.5× the quietest month

Top search term

hand sanitizer keychain391K searches a year

Listings sell for $12.38 on average, from $3.37 to $28.58. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $12.38 that is $6K to $9K a year per listing.

Average price

$12.38under the $15 to $100 sweet spot

Price range

$3.37–$28.58

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

$6K–$9K

Returns

0.5%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #162 within Refillable Containers. It carries 1,676 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

4.0%

Average rank

#162in Refillable Containers

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

1,676per listing

Listings tracked

33

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

32 months