Hand Lotion Refill

Shoppers searched for this 233K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved -11.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $411K a year.

Searches, last 12 months

233K

Growth, 90 days vs prior 90

-11.8%

Conversion, latest week

10.0%

Market size, estimated

$411Ka year

Peak month

October3.1× the quietest month

Top search term

hand lotion refill41K searches a year

Listings sell for $17.63 on average, from $4.15 to $38.94. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $17.63 that is $9K to $13K a year per listing.

Average price

$17.63inside the $15 to $100 sweet spot

Price range

$4.15–$38.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

$9K–$13K

Returns

0.4%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #323 within Lotions. It carries 3,139 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

4.6%

Average rank

#323in Lotions

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

3,139per listing

Listings tracked

22

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

75 months