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Hand and Foot Cream

Maybe

An estimated 0.4% of orders come back. But shoppers spend an estimated $38K a year here, so Hand and Foot Cream is a Maybe.

Flapen Score
53
53 / 100
Top 26% of 10,978 Beauty & Personal Care niches · +5 vs the category median of 48
Market size
$38K/yr99K searches / yr
90-day growth
+20.5%search demand this quarter
Competition
49%top-5 click share · 26 brands · 119 sellers

Flapen Score

Hand and Foot Cream against its category

The dotted line is the Beauty & Personal Care average. Past it, Hand and Foot Cream is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hand and Foot Cream market on Amazon at a glance

Shoppers on Amazon United States searched for Hand and Foot Cream 99K times last year and spent an estimated $38K. The top 5 brands take 55% of clicks. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 99K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +20.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.

Searches, last 12 months
99K
Growth, 90 days vs prior 90
+20.5%
Conversion, latest week
3.1%
Market size, estimated
$38Ka year
Peak month
April1.7× the quietest month
Top search term
pretty feet and hands rough skin remover original24K searches a year

02 · Price

A sale here is worth $12.36.

Listings sell for $12.36 on average, from $3.35 to $34.98. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,000 to 1,250 of them. At $12.36 that is $12K to $15K a year per listing.

Average price
$12.36under the $15 to $100 sweet spot
Price range
$3.35–$34.98
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
1,000–1,250
Revenue per listing a year
$12K–$15K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 26.4% of listings are out of stock. The average listing ranks #81 within Foot & Hand Care. It carries 18,266 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
91%
Out of stock, average day
26.4%
Average rank
#81in Foot & Hand Care
Average rating
4.35 starsAmazon United States average 4.42 stars
Average reviews
18,266per listing
Listings tracked
32

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
59 months

Products

Top Hand and Foot Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

26 rising

Sellers

119

Top-5 brand share

55%

Top 20: 95%

Top-5 click share

49%

Top 20: 89%

Open market

38%

  • Brand 116%
  • Brand 213%
  • Brand 39%
  • Brand 49%
  • Brand 57%
  • Brand 67%

Demand

Hand and Foot Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Hand and Foot Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pretty feet and hands rough skin remover original24K/yr
  • pretty feet20K/yr
  • pretty feet and hands14K/yr
  • pretty hands and feet rough skin remover8K/yr
  • pretty hands and feet11K/yr
  • dead skin remover for hands7K/yr
  • skin remover6K/yr
  • pretty feet foot peel3K/yr
  • rough skin remover3K/yr
  • pretty feet exfoliant3K/yr

Reviews and returns

What reviews say buyers love and hate about Hand and Foot Cream

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Soft Feel”
22%of negative reviews mention “Functionality-Overall”
0.4%of orders come back
“Never worked”
A buyer, on “Functionality-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Hand and Foot Cream questions

Answered from the same tracked data.