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Halloween Party Favors for Adults

Maybe

The top 5 brands take only 43% of clicks. But shoppers spend an estimated $51K a year here, so Halloween Party Favors for Adults is a Maybe.

Flapen Score
60
60 / 100
Top 8% of 10,978 Beauty & Personal Care niches · +12 vs the category median of 48
Market size
$51K/yr273K searches / yr
90-day growth
+87.9%search demand this quarter
Competition
37%top-5 click share · 25 brands · 29 sellers

Flapen Score

Halloween Party Favors for Adults against its category

The dotted line is the Beauty & Personal Care average. Past it, Halloween Party Favors for Adults is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Halloween Party Favors for Adults market on Amazon at a glance

Shoppers on Amazon United States searched for Halloween Party Favors for Adults 273K times last year and spent an estimated $51K. The top 5 brands take 43% of clicks. Demand peaks in Sep–Oct. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 273K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +87.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months
273K
Growth, 90 days vs prior 90
+87.9%
Conversion, latest week
1.2%
Market size, estimated
$51Ka year
Peak month
October195.5× the quietest month
Top search term
halloween party favors for adults86K searches a year

02 · Price

A sale here is worth $15.64.

Listings sell for $15.64 on average, from $4.42 to $49.63. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $15.64 that is $0 to $2K a year per listing.

Average price
$15.64inside the $15 to $100 sweet spot
Price range
$4.42–$49.63
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 26.8% of listings are out of stock. The average listing ranks #2,823 within Masks. It carries 647 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
100%
Out of stock, average day
26.8%
Average rank
#2,823in Masks
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
647per listing
Listings tracked
27

04 · Newcomers

2 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
2Amazon's first-year sales bar
Average brand age
29 months

Products

Top Halloween Party Favors for Adults products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

25 falling

Sellers

29

Top-5 brand share

43%

Top 20: 92%

Top-5 click share

37%

Top 20: 88%

Open market

57%

  • Brand 112%
  • Brand 28%
  • Brand 36%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Halloween Party Favors for Adults search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 195.5×

Search terms

Top Halloween Party Favors for Adults search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • halloween party favors for adults86K/yr
  • adult halloween party favors36K/yr
  • halloween adult party favors29K/yr
  • halloween favors for adults23K/yr
  • halloween party favors adults17K/yr
  • halloween goodie bag stuffers for adults11K/yr
  • halloween prizes for adults31K/yr
  • halloween trinkets for adults12K/yr
  • halloween party favors adult6K/yr
  • halloween goodies for adults23K/yr

Reviews and returns

What reviews say buyers love and hate about Halloween Party Favors for Adults

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Advertised Vs Actual Product”
25%of negative reviews mention “Quality-Overall”
1.7%of orders come back
“felt really cheap”
A buyer, on “Quality-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Halloween Party Favors for Adults questions

Answered from the same tracked data.