half up half down hair clip
Worth a lookShows a fragmented shelf (top 5 take 20% of clicks), but a small market ($92K/yr) keeps it on the watch list.
Competition
Great20%top-5 click share — an open shelf
Returns
Great1.7%return rate — above 5% kills the launch gate
Brand share
Great57%top-5 brand share — no brand owns this niche
Price range
Good$2.64–$38.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+8.2%90-day search growth — must beat 0% to launch
Review moat
Okay3,058.81avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$8.80avg listing price — sweet spot $15–$100
Market size
Bad$92K$92K/yr · 236K searches
According to Flapen's Amazon United States niche tracking, half up half down hair clip is a $92K/yr Amazon United States market (236K searches/yr). The top 5 brands hold 57% of demand. Verdict: Worth a look — 55/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
half up half down hair clip market data
- Units sold / yr
- 10K–13K
- avg 0–100/product
- Revenue / yr
- $88K–$110K
- units × avg price
- Conversion rate
- 4.4%
- Avg BSR
- #470
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 80%
- Out of stock
- 0.9%
- Avg brand age
- 34 months
- Avg seller age
- 150 days
Competition & brand share
Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.Brands
57 rising
Sellers
145
Top-5 brand share
57%
Top 20: 82%
Top-5 click share
20%
Top 20: 50%
Open market
41%
- GOODY38%
- Kitsch10%
- VAVANGA3%
- DEPOKA3%
- Interesse2%
- SMKSL2%
Demand & seasonality
Weekly Amazon search volume, last 84 weeks — +8.2% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top half up half down hair clip search terms
- half up half down hair clip45K/yr
- goody claw clips21K/yr
- half up hair clip24K/yr
- hair clips for half up half down14K/yr
- goody hair clips for women17K/yr
- goody hair clip10K/yr
- side hair clips for women20K/yr
- hair clips goody10K/yr
- 3 inch claw clips9K/yr
- claw clip variety pack11K/yr
Top half up half down hair clip products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Goody Small Basic Half-Claw Hair Clips 12-Count 3-Prong Claw Clips for All Hair Types Neutral Colors (Black Tortoise Clear) SlideProof Grip for All-Day Hold
GOODY$2.644.5★4,397 rev
Goody SlideProof Classics Medium Claw Clips - 4 Ct Assorted Neutrals Hair Styling Accessories with Secure Grip Chic Hair Accessories for Women & Men For All Occasions All Hair Types
GOODY$3.764.3★11,901 rev
Goody Classics Medium Claw Clips Black and Brown Colors - Great for Easily Pulling Up Your Hair - Pain-Free Hair Accessories for Women Men Boys and Girls 2 Count (Pack of 1)
GOODY$4.404.5★9,239 rev
Goody Classic Claw Hair Clips - 6-Count Clear Brown and Black - 1/2 Claw Will Gently Keep Hair Secured In Place with a Long Lasting Hold color may vary
GOODY$5.774.2★5,121 rev
DEPOKA Matte Hair Clips for Women and Girls - Rectangle and Double Row Small Claw Clips for Thin/Medium Fine Hair - Nonslip Jaw Clips (Beige Khaki Brown Black)
DEPOKA$7.984.7★3,210 rev
Newest
by launch date
VAVANGA 6PCS Half Up Half Down Ponytail Set 3 in 1 Kinky Straight Clip in Wrap Ponytail Hairpiece Black 16inch Long Thick Yaki Pony Tail with Clip in Hair Pieces for Women - #1B 16
VAVANGA$35.3117 rev
8 PCS Small Hair Clips for Women Girls Square Medium Hair Claw Clips for Thin Fine & Short Hair Cute Non Slip Leopard Print Jaw Clips for Holiday Gifts Ideal for Half Up Hair (Tortoise)
Interesse$9.5158 rev
Kitsch Small Flat Claw Clips for Women - Stylish Flat Hair Clips Strong Hold for Thick & Fine Hair | Non-Slip for Secure Comfortable All-Day Wear | Ideal Gifts for Women -Tortoise Design
Kitsch$7.212,521 rev
SMKSL 12 Pcs Hair Clips for Women 3 Styles Small Medium Large Claw Clips for Thin Thick Curly Hair Strong Hold & Non-Slip Hair Clips Stylish Matte Hair Accessories Ideal Gifts for Women (Brown)
SMKSL$8.951,625 rev
Vintage French Barrette Clips - 4 Pack Hair Accessories for Women & Girls Thick to Thin Hair
Amariver$9.351,247 rev
Trending
90-day click momentumVAVANGA 6PCS Half Up Half Down Ponytail Set 3 in 1 Kinky Straight Clip in Wrap Ponytail Hairpiece Black 16inch Long Thick Yaki Pony Tail with Clip in Hair Pieces for Women - #1B 16
VAVANGA$35.313.4★
Goody SlideProof Large Claw Clips - 3 Ct Tortoise Print Black Matte & Ivory Secure Grip Hair Styling Accessories for Women & Men All Hair Types
GOODY$4.234.3★
Prettyou Handmade Celluloid Acetate French Design Barrettes Tortoise Shell Claws Hair Claw Luxury Fashion Accessories Hair Clip for Women (jade white)
Prettyou$9.994.5★
Vintage French Barrette Clips - 4 Pack Hair Accessories for Women & Girls Thick to Thin Hair
Amariver$9.354.1★
Flufymooz 4PCS Half Up Half Down Ponytail Extension Set Fake Ponytail Soft Synthetic Hairpiece for Women Long Thick Clip in Hair Extensions Wavy Fuller High Wrap Around (Black Brown 22In)
Flufymooz$28.183.6★
What buyers say about half up half down hair clip
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing quality”
“One super curly, one straight”
“Beautiful colors”
“Love this style”
“Comfortable to wear”
“Excellent value”
“Small size exactly what I was looking for”
“They don't break”
“Easy to wear”
“As advertised”
What buyers complain about
“Not large”
“Didnt work for my hair”
“Broke within a month”
“Not Good For Long Hair”
“No grip”
“Bad quality”
“Did not hold my hair in place”
“Not sturdy”
“They didn't work for my straight hair”
“Difficult to open”
Top return reasons
Common questions
- Is half up half down hair clip profitable to sell on Amazon United States?
- The niche generates $92K/yr across 108 tracked products. 8 of 20 products launched in the last 360 days are still selling. 90-day search growth is +8.2%. Flapen's verdict: Worth a look (55/100).
- How competitive is the half up half down hair clip niche?
- 57 brands and 145 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 57% of demand.
- What do buyers complain about in half up half down hair clip?
- Top complaints mined from reviews: Size-Overall, Suitability Short Hair, Durability. The return rate is 1.7%.
- When does demand for half up half down hair clip peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the half up half down hair clip niche?
- Listings span $2.64–$38.12; the average listing price is $8.80 (sweet spot $15–$100). The average incumbent carries 3,059 reviews — the moat a new listing must climb.